No. 60-2, March 2018
Index
- Coca‐Cola and the Fight against the Global Obesity Epidemic
- Examining the Nature and Effects of Psychological Contract: Case Study of an Indian Organization
- Examining the Paths from Export Strategic Orientations to Export Performance: The Mediating Role of Export Resource Transformation Capability
- Issue Information
- Issue Information
- Marketing Challenges and Opportunities in Emerging Economies: A Brazilian Perspective
- That's interesting
- The Impact of Formal and Informal Distance on Gender Equality Approaches: The Case of a British MNC in Saudi Arabia
- View from Practice: Managing Effectively in Collectivist Societies: Lessons from Samba Schools and Dabbawalas