Perceptions unfolded: managerial implementation in perception formation

Date13 August 2018
DOIhttps://doi.org/10.1108/IJPSM-09-2017-0237
Published date13 August 2018
Pages710-725
AuthorCaroline Howard Grøn
Subject MatterPublic policy & environmental management,Politics,Public adminstration & management
Perceptions unfolded:
managerial implementation
in perception formation
Caroline Howard Grøn
Department of Political Science, University of Copenhagen, Copenhagen, Denmark
Abstract
Purpose The literature so far has shown that perceptions of managerial interventions matter for
motivation and performance. However, how these perceptions are formed and develop over time is less clear.
The purpose of this paper is to fill part of this gap.
Design/methodology/approach The paper uses a panel case study to investigate how perceptions
of a managerial intervention are formed and developed over time among daycare workers in a
Danish municipality.
Findings The paper reveals the dynamic nature of preferences and the centrality of the local manager in
perception formation, illustrating that it is not necessarily the implementation style (soft/hard) that is
important as much as the managerial involvement in the initiative.
Practical implications Whereas managers are still well advised to consider the pros and cons of
a hard vs a soft implementation approach, this paper also underlines the importance of constant managerial
involvement not only to ensure implementation but also to continuously impact the way managerial
interventions are perceived.
Originality/value The paper adds to the existing knowledge about perception formation by using
a panel case study, hence illustrating the dynamic character of perception formation.
Keywords Crowding out, Managerial implementation, Perception formation
Paper type Research paper
Perceptions matter in public management. A number of existing studies link perceptions of
a managerial intervention to its positive or negative motivational effects (Andersen and
Pallesen, 2008; Frey and Jegen, 2001; Jacobsen et al., 2014; Weibel et al., 2010). In turn,
motivation has been argued to affect employee performance (e.g. Andersen et al., 2014;
Bellé, 2013; Perry and Wise, 1990).
A number of factors have been identified as affecting how perceptions are shaped, including
how local management implements a managerial intervention (Mikkelsen et al., 2015). From the
literature on implementation, it is known that policy design is not over once politicians
have decided on a new policy item (Pressman and Wildavsky, 1973; Sandfort and Moulton,
2014, p. 10). Many acts of managerial intervention come with local room for translation or
adjustment (Radaelli and Sitton-Kent, 2016) as well as room for interpretation and
implementation by street-level bureaucrats (Lipsky, 1980; Brehm and Gates, 2010).
Consequently, similar acts of managerial intervention are perceived very differently by
similar groups of employees (see e.g. Jacobsen et al., 2014). There seems to be an important
room for the local manager when new managerial interventions are implemented, just as the
local manager is instrumental when considering managerial intervention originating at
the local level. The way local managers approach the implementation affects the extent to
which street-level bureaucrats actually implement managerialinitiatives which, in turn, affects
the success of failure of these initiatives in terms of reaching their pre-set goals (Lipsky, 1980,
for a critical role of management in implementation, see Riccucci, 2005).
Studies of the translation of organizational ideas (e.g. Czarniawska and Sevón, 2005;
Røvik, 2007) have shown that the translation of a given idea develops over time.
While cross-sectional or experimental data might be good for determining how
International Journal of Public
Sector Management
Vol. 31 No. 6, 2018
pp. 710-725
© Emerald PublishingLimited
0951-3558
DOI 10.1108/IJPSM-09-2017-0237
Received 12 September 2017
Revised 13 November 2017
Accepted 23 January 2018
The current issue and full text archive of this journal is available on Emerald Insight at:
www.emeraldinsight.com/0951-3558.htm
710
IJPSM
31,6
perceptions are formed by managerial implementation at a given moment in time, a panel
structure allows us to follow the development of perceptions over time as a given
managerial intervention is introduced and put to use. While initial perceptions may be
extremely important and largely frame how future input is perceived, studies have also
shown that such perceptions are changeable and reinterpreted over time (Weick, 2001).
Hence, it seems warranted to view perceptions as developing over time. On this basis, the
paper asks the following research question:
RQ1. How does managerial implementation affect employeesperceptions of managerial
interventions and how do these perceptions develop over time?
The emphasis on the perceptions of managerial intervention stems from the literature on
crowding mechanisms (e.g. Frey and Jegen, 2001). The paper will return to this literature at
length below. This paper aims to contribute to the understanding of perception formation as
an important element in preventing motivation crowding which, in turn, can decrease
performance. Most studies of crowding effects and the perception of managerial
interventions are based on cross-sectional, quantitative data (e.g. Jacobsen et al., 2014) or,
as the studies reported by Weibel et al. (2010), are experimental in character. While these
data are extremely useful, these do not allow us to determine changes over time, the causal
mechanisms at play, or potential dynamics when perceptions are formed. This paper has
chosen a different approach, instead examining how perceptions are formed through a panel
case study improving our knowledge of how perceptions evolve over time and improving
the range of methodologies used in the field.
The paper begins with a discussion of the understanding of perception formation in the
literature thus far. It narrows its scope to the question of managerial implementation and
discusses how it can be conceptualized. Following this, the paper presents a section on
methodology, introducing the panel-structured case study upon which the paper draws.
The data are then analyzed, conclusions drawn, and the findings discussed.
The importance of perceptions: state of the art
Perceptions of managerial interventions matter, because perceiving a managerial initiative
as controllingrather than supportivecan result in motivational crowding out (e.g.
Jacobsen et al., 2014). To get to this point, the following section introduces some of the
arguments regarding motivational crowding.
Motivational crowding has been explained in a number of ways. Le Grand (2003)
provided an explanation based on the individuals need to make a sacrifice. Frey (1997)
addressed the question differently, pointing out the existence of both extrinsic and
intrinsic motivation as an unstable situation from which individuals will shy away (p. 91).
Together with Jegen in 2001, however, Frey presented an alternative explanation drawing
on self-determination theory, an approach he had pursued earlier together with Osterloh
(Osterloh and Frey, 2000). Here, crowding out is argued to appear when extrinsic rewards
are perceived as controlling rather than supportive (Frey and Jegen, 2001). The perception
is often arguedto be formed according to the extent to whichthe intervention supports the
three basic psychological needs as defined by self-determination theory (Gagné and
Deci, 2005; see also discussion by Langbein, 2010): the need for autonomy, the need for
competence, and the need for relatedness. In cases where managerial intervention
supports these factors, it will be perceived as supporting. In cases where managerial
intervention undermines these basic psychological needs, it will be perceived as
controlling, leading to a potential crowding out of motivation (Frey and Jegen, 2001,
p. 594). Frey and Jegen also underlined the importance of the employeesself-esteem.
Managerial systems that fail to acknowledge employee motivation risk damaging their
self-esteem, resulting in crowding out.
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Managerial
implementation

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