Impact of corporate network position on strategic risk and company’s performance – evidence from Poland

DOIhttps://doi.org/10.1108/CG-02-2021-0061
Published date21 December 2021
Date21 December 2021
Pages947-978
Subject MatterStrategy,Corporate governance
AuthorJustyna Światowiec-Szczepańska,Beata Stępień
Impact of corporate network position on
strategic risk and companys performance
evidence from Poland
Justyna
Swiatowiec-Szczepa
nska and Beata Stępie
n
Abstract
Purpose The purpose of this study is to investigate the links between a company’s position in a
corporate network with its financial performance and strategic risk in the context of the largest Central
Europeanstock market.
Design/methodology/approach This study integratesthe theory of social network analysis(SNA) with
corporate governancetheory with a special focus on resourcedependence theory. Using the framework
of networksocial analysis, the authors use networkmeasures of social capital and embeddedness.
Findings The results of studying companies listed on the Polish stock exchange indicate that a
company’s corporatenetwork position has a significantnegative impact on strategic risk while havingno
influence on its financialperformance. The research also highlightsthe importance of a firm’s corporate
governancemodel for both performance and strategicrisk.
Research limitations/implications The data collected, andSNA measures used made it possible to
conduct a cross-sectional study. Compared to longitudinal studies, this type of study has a couple of
disadvantagesaddressed in the paper. In the future, the dependencies observedin this study should be
testedusing longer-term data.
Originality/value To the best of the author’s knowledge,this is the first paper integrating the corporate
personal and capital networks to test risk and performance dependencies in the context of Poland’s
corporategovernance model. The findings and conclusions can also be appliedto analyzing Central and
EasternEurope stock markets.
Keywords Network position, Corporate networks, Corporate governance, Interlocking directorates,
Social network analysis, Resource dependence theory
Paper type Research paper
1. Introduction
The core idea of strategic management is to discover the reasons for di fferences in company
performance or its strategic risk, defined as the unpredictable variability of a company’s
performance (Bromiley et al.,2001, p. 261). Analysis of these indicators should take into
account not only internal and external determinants in the form of the macro- and
microenvironments but also some meso-environment level measures s uch as inter-company
networks (David and Westerhuis, 2014). Paraphrasing Emirbayer and Goodwin (1994),
network analysis makes it possible to bridge the “micro-macro gap” levels of analysis. A
company’s position in the networks of its external relationships wit h other organizations is an
important determinant of its success (Zaheer and Bell, 2005). Network position refers to “the
extent to which the focal actor occupies a strategic positio n in the network by virtue of being
involved in many significant ties” (Wasserman and Faust, 1994,p.172).
Corporate networks are considered one of the oldest types of inter-organizational networks [1].
A corporate network is defined as a socioeconomic institution based on the structure of
Justyna
Swiatowiec-
Szczepa
nska is based at
the Department of
International Finance,
Pozna
n University of
Economics and Business,
Pozna
n, Poland.
Beata Ste˛ pien
´is based at
the Department of
International Management,
Pozna
n University of
Economics and Business,
Pozna
n, Poland.
JEL classif‌ication G32, G34,
L14
Received 4 February 2021
Revised 12 July 2021
18 October 2021
29 October 2021
Accepted 26 November 2021
The authorswould like to thank
two anonymousreviewers for
helpfulcomments and
suggestions.
The projectwas financed by the
NationalScience Centre,
grantedby decision no.
DEC-2013/11BHS4/00461.
DOI 10.1108/CG-02-2021-0061 VOL. 22 NO. 5 2022, pp. 947-978, ©Emerald Publishing Limited, ISSN 1472-0701 jCORPORATE GOVERNANCE jPAGE 947
personal relationships among members of company management and their supervisory
bodies [2] (interlocking directorate (ID)) and the companies’ capital links (interlocking
ownership or capital networks) (Windolf, 2002;Caiazza, 2019). It is a set of both inter-
organizational and inter-individual relationships (Sapinski and Carroll, 2018), while an ID
serves as a special type of corporate network that occurs when a person affiliated with one
organization sits on the board of directors of another organization (Mizruchi, 1996, p. 271).
A key property of corporate interlocking networks lies in their duality (Breiger, 1974;
Valeeva et al., 2020); they are composed of both corporations and the persons who
actually “carry” the interlocks by virtue of their multiple corporate affiliations. As they
include two types of nodes (directors and corporations), with lines running only between
one type and the other, they are called “two-mode” or “affiliation” networks (Sapinski and
Carroll, 2018). Therefore, a corporate network’s structure is determined by capital ties
(Kogut and Walker, 2001) or corporate ownership patterns (Lemma and Negash, 2016)
and the links between members of management and the supervisory bodies of different
companies (Davis, 1991;Kogut, 2012).
Taking an organizational perspective, corporate networks can be perceived as inter-
organizational communication channels (Brass et al.,2004) through which various benefits
and advantages can reach both organizations and individuals [3]. The benefits to
organizations primarily include:
access to various types of information needed by the company, such as information
about markets, technologies, new practices and innovations (Davis, 1991;Mizruchi,
1996;Westphal et al., 2001);
access to physical resources such as financial resources and assets (Pfeffer and
Salancik, 1978); and
promotion of the company’s legitimacy (Mizruchi, 1996;Selznick, 1949).
The strategic role of corporate networks (Fama and Jensen, 1983) results from the
company’s intended strategy and does not stem from the private interests of managers [4].
The main motive for creating corporate links is to gain access to external resources and, at
the same time, manage uncertainty through board members’ external links. This problem is
explained in particular by resource dependency theory (Pfeffer and Salancik, 1978)[
5].
In spite of many studies in the field, research on how a company’s corporate network
position impacts company performance has provided ambiguous results. While some
studies indicate IDs have a positive impact on company performance (Penning, 1980;
Carrington, 1981;Burt, 1983;Farina, 2008;Sarkar and Sarkar, 2009;Mrizak, 2009;Peng
et al.,2015
;Martin et al.,2015;Wang et al.,2021), others suggest they have a negative
impact (Mizruchi and Stearns, 1988;Fligstein and Brantley, 1992;Non and Franses, 2007;
Croci and Grassi, 2014;Drago et al.,2015). Some studies with results (Meeusen and
Cuyvers, 1985;Phan et al.,2003) or no statistically significant relationships (Da Silva Rosa
et al.,2008
) are also published. IAs a possible reason for these inconclusive results (Martin
et al.,2015
). Address the impact of IDs on company uncertainty. Another reason for these
inconsistencies may be the different approaches used to measure a company’s network
position and its performance or uncertainty. Additionally, research findings may be biased
by national characteristics of corporate networks determined by the corporate governance
model and different institutional contexts. need for corporate network research in different
geographical and institutional contexts is now clearly highlighted (Caiazza and Simoni,
2015;Caiazza, 2019). Corporate networks in Anglo-Saxon countries have diametrically
different characteristics than their counterparts in continental Europe or Asian countries
(Clarke, 2016;Fligstein and Freeland, 1995). Due to the different ownership structures and
nature of companies, corporate networks may perform various functions, hence divergently
determining the approach of a company’s owners or managers to building network
relationships.
PAGE 948 jCORPORATE GOVERNANCE jVOL. 22 NO. 5 2022
This study focuses on corporate networks in the context of the Polish model of corporate
governance. This model emerged as the result of the transition reforms in the 1990s
(privatization, development of a financial market, legal reforms and enhancing institutional
order) and the harmonization process with the European Union (Aluchna, 2009). Its main
features are:
a two-tier board of directors (the rights of the management board and the supervisory
board are clearly separated);
a significant concentration of ownership (the main agency conflict is between majority
and minority shareholders rather than between management and shareholders,
Campbell et al., 2009);
the substantial involvement of financial institutions; and
the lack or weak role of the stock market as a corporate control body (what resembles
the “insider” corporate governance model, see Stephen and Backhaus, 2003).
The main purpose of this study is to test the relationship between the position of a listed
company in its corporate network (which potentially provides access to the resources of
other network participants) and the company’s performance and resilience to risk. The
focus is on a company’s IDs and interlocking capital. The research uses an approach that
integrates the theories of social network analysis (SNA) with corporate governance theory,
with a special focus on resource dependences. Discovering how board interlocks impact
company performance and its strategic risk should contribute to a better understanding of
the contemporary role of directors in Central and Eastern European corporate governance
models. This clarificationshould then contribute to corporate practices’ improvement.
The remainder of the paper is organized as follows. Section 2 presents the research model
with hypotheses formulated on the basis of theoretical considerations. Section 3 identifies
the sample selection process and data sources, while Section 4 describes the testing
method and measurement tools for the variables in the research model. Section 5 presents
an analysis of the results and hypothesistesting; Section 6 discusses the research findings.
The paper concludes with a discussion of the research limitations in Section 7 and a
summary of final conclusions in Section8.
2. Conceptual framework and development of hypotheses
2.1 Corporate network and network position
A company’s success is determined not only by its internal resources but also by the
external resources it can access. From this perspective, it seems crucial for a company to
develop strategic external relationships, including network ones. Both resource
dependency theory (Pfeffer and Salancik, 1978) and social capital theory (derived from
the literature on social structure and network formation, Coleman, 1988;Portes, 1998)
analyze grounds, interdependencies and outcomes of such external relations. Resource
dependence theory (RDT) (Pfeffer and Salancik, 1978) recognizes the problem of
depending on external resources that are critical for a company’s survival but controlled by
external actors, while social capital serves as a powerful concept for understanding the
emergence, growth and functioning of network linkages (Tsai, 2000, p. 21) that provide
access to external resources.
RDT views corporate boards as a critical link between the firm, its environment and the
diverse resources on which a company depends. To bond with the most beneficial
resources, firms structure membership on the corporate board on this basis (Booth-Bell,
2018). Board members become a particularly valuable resource as they very often
participate in an ID; a special typeof corporate network such as that occurs when a person
affiliated with one organization sits on the board of directors of another organization
VOL. 22 NO. 5 2022 jCORPORATE GOVERNANCE jPAGE 949

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