Design guidelines for boardroom’s effectiveness: the case of Fortune 500 firms

Published date06 June 2016
Pages490-506
DOIhttps://doi.org/10.1108/CG-08-2015-0104
Date06 June 2016
AuthorKarim S. Rebeiz
Subject MatterStrategy,Corporate governance
Design guidelines for boardroom’s
effectiveness: the case of
Fortune 500 firms
Karim S. Rebeiz
Karim S. Rebeiz is
Associate Professor at
the Olayan School of
Business, American
University of Beirut,
Beirut, Lebanon.
Abstract
Purpose Boardroom’s effectiveness has emerged as an issue of considerable importance in the
minds of academics and practitioners, particularly in the aftermath of the highly visible corporate
governance scandals of the past few decades. The purpose of this paper is to shed new lights on this
topic by proposing a robust design framework for boardroom’s effectiveness.
Design/methodology/approach The interpretative investigation is based on semi-structured
interviews administered to directors of Fortune 500 firms. The adopted thematic analysis is
phenomenology, or the feelings, experiences and perceptions of events as depicted first hand by
individuals with significant boardroom’s experience.
Findings Two central findings could be construed from this investigation. First, the optimum
boardroom’s configuration is not a universal proposition. In other words, there are no magic recipes, and
no one-size fits all approach. Rather, the optimum boardroom’s configuration ought to be framed in light
of the overarching needs of the firm in relation to the dynamic forces in the external environment.
Second, the design of boardrooms ought to span beyond structural aspects (i.e. the outwardly visible
aspects) to also encompass two largely unobserved boardroom’s phenomena, namely, the directorship
personal trait factors and the directorship behavioral patterns.
Research limitations/implications The findings presented herein may be contaminated with
cognitive and personal biases, a common and unavoidable occurrence in qualitative research. A more
integrative research approach using inductive and deductive techniques would allow for triangulation of
results, thus providing an additional dose of validity and relevance to the research findings.
Practical implications There has been a growing disenchantment about the modus operandi of the
board of directors among practitioners, particularly as it pertains to large corporations with diffuse and
heterogeneous shareholders and stakeholders. New design guidelines for the board of directors would
directly impact on corporate practices.
Social implications The design of high performance boardrooms is instrumental to shareholders,
policymakers, directors, executives, rank and file employees, suppliers, customers and other direct and
indirect stakeholders, as it may help avert future corporate governance mishaps.
Originality/value As of today, the academic and popular literature has yet to provide unequivocal
guidance for the development of high performance boardrooms. This study fills an important gap in the
prevailing corporate governance literature by integrating both structural and socio-cognitive factors into
the design framework of the board of directors.
Keywords Corporate governance, Boards of directors, Boardroom effectiveness,
Boardroom performance
Paper type Research paper
Introduction
Corporate governance refers to systems, protocols, procedures and institutions regulating
the interaction patterns between the central organizational players to ensure the proper
functioning of the firm. The board of directors is the steward of the internal corporate
governance system and, as such, it is the highest authoritative body of the organization.
The notion of a board of directors has emerged as an issue of significant relevance ever
since the separation of ownership and control and the ensuing dilution of managerial
Received 4 August 2015
Revised 3 February 2016
29 February 2016
Accepted 1 March 2016
PAGE 490 CORPORATE GOVERNANCE VOL. 16 NO. 3 2016, pp. 490-506, © Emerald Group Publishing Limited, ISSN 1472-0701 DOI 10.1108/CG-08-2015-0104
incentives. It is now universally accepted that every corporation, regardless of its size and
vocation, ought to be run under the direction of a board of directors. The operative word
“under the direction” is highly pertinent. It means that the board of directors delegates the
day-to-day firm’s operations to the professional managers. In turn, the board controls,
monitors, advises and incentivizes management with utmost vigilance and diligence, but
without infringing on management ability to effectively run the company on a daily basis
(Lorsch, 1995). It is not the responsibility of the board to manage or, worse, micro-manage
the firm. There should definitely be a clear demarcation between corporate management
(under the jurisdiction of the CEO/management team) and corporate governance (under
the jurisdiction of the Chairman/board of directors).
The boardroom’s key functions are highlighted below under Directorship functions:
understanding corporate information (e.g. financial information, report of the CEO,
committee reports, and specific management proposals);
preparing and attending meetings (e.g. board meetings, committee meetings and
executive session meetings);
selecting, assessing, compensating and replacing the CEO;
overseeing and evaluating management and corporate performance;
reviewing and approving important corporate plans (e.g. strategic plan, leadership
succession plan and human resource plan);
assuring ethical and legal compliance;
acting as a sounding board for the CEO and management;
acting as a liaison with the external environment;
making capital allocation decisions (e.g. declaring dividends);
communicating with shareholders and other stakeholders; and
dealing with crises (internal/external crises and sudden/gradual crises).
The importance of designing a sound board of directors is driven by the belief that the
boardroom shapes corporate leadership. In turn, corporate leadership sets the tone and
the culture at the top hierarchical level and, ultimately, influences corporate performance.
A well-designed boardroom translates into a high-performance team that is empowered
and equipped with adequate resources to perform its oversight functions in an effective
manner. For instance, a well-designed boardroom is autonomous, empowered and
coordinated. It proactively secures information from independent sources rather than
passively waiting for information to be provided to them by management. It also takes the
self-initiative to improve the boardroom’s modus operandi rather than merely reacting to
externally bestowed regulations. Conversely, a poorly designed boardroom translates into
a dysfunctional group that is uncoordinated, uninformed, weak and often subservient. A
boardroom with poor performance norms would either maintain the status quo or, worse,
would contribute to the destruction of the firm’s economic value.
As the dust settles on the relatively recent corporate scandals, academics and practitioners
are realizing the dire consequences of malfunctioning corporate governance practices. It
is noteworthy that the highly publicized corporate scandals (e.g. Enron, WorldCom, Tyco
International, Adelphia Communications, Global Crossing – just to mention a few) are only
visible syndromes of dysfunctional corporate governance practices. More subtle, yet
pervasive, corporate malfunctioning cases would occur gradually, insidiously and outside
the preview of the public and the media. The hidden aspects of ineffective boardroom
practices are eminently dangerous because they may remain undetected over a significant
period. As a practical example, a boardroom may over-extend the tenure of a poorly
performing CEO. The possible motives may be boardroom’s excessive complacency,
and/or sheer incompetence, and/or intentional malfeasance, and/or subtle conflicts of
VOL. 16 NO. 3 2016 CORPORATE GOVERNANCE PAGE 491

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