No. 2003, January 2003
Index
- Value chain analysis: a strategy to increase export earnings.
- Is there a case for national branding? can national branding improve export competitiveness? Branding experts, business executives and government officials debated the issue as part of the Executive Forum process.
- Executive Forum 2003: encouraging business advocacy.
- On the agenda: World Conference of Trade Promotion Organizations; new TPO awards and innovative export management approaches will mark the next gathering, which will take place in Malta in 2004.
- Exploring new trade partnerships for LDCs.
- ITC adopts new visual identity.
- ITC Executive Director reappointed for three-year term.
- In Africa, ITC promotes services exports by women entrepreneurs.
- TFOC of Canada and ITC join forces to develop trade in Africa.