The role of institutional investors in enacting stewardship by corporate boards

Pages728-747
DOIhttps://doi.org/10.1108/CG-09-2017-0210
Published date10 May 2018
Date10 May 2018
AuthorDanielle A.M. Melis,André Nijhof
Subject MatterCorporate governance,Strategy
The role of institutional investors in
enacting stewardship by corporate boards
Danielle A.M. Melis and André Nijhof
Abstract
Purpose This paper aims to clarify the relationshipbetween the voting and engagement behaviour of
institutionalinvestors, i.e. institutional investorstewardship behaviour, and the enactmentof stewardship
by corporate boards. In doing so, this paper contributes to the evaluation of contemporary corporate
governancesystems and provides recommendationsfor the redesign of these systems.
Design/methodology/approach This paper is based on a qualitativeexploratory descriptive research
study into assumed, prescribed and the actual behaviour of institutional investors. Their behaviour is
exploredthrough a survey and in-depth interviewswith global institutional investors.
Findings The prescriptionof institutional investor stewardshipbehaviour and the exploration of actual
behaviour from an investors’ perspective led to the conclusion that assumed institutional investor
stewardship exists variously as either ‘‘in form’’ (i.e. measured by compliance to the relevant corporate
governancecode) or ‘‘in substance’’(i.e. the actual behaviour from theinvestors and investee companies’
perspective).The results suggest that that institutional investors’actual stewardship behaviouras global
investorsrequires a nuancedconclusion about theexistence of institutionalinvestor stewardship.
Research limitations/implications Although the number of semi-structured interviews with
institutional investors was limited to just 14, these interviewees represent the majority share in terms of
market capitalisationof Dutch listed companies.Additional research couldclarify the perspective of other
investors,such as pension funds and private investors.
Practical implications The outcome of this research can serve as input for corporate governance
reforms in the preambles of governance codes and the prescribed principles and best practice provisions
of corporate governance and stewardship codes. Thisresearch identifies opportunities for further academic
research to enrich the understanding of the role of institutional investors in enactingcorporate stewardship.
Social implications This paper contributes to furthering the understanding of the mechanisms by
which institutional investors, through their behaviour, contribute to enacting stewardship through their
corporate boards.This is an important part of the corporate social responsibilityof institutional investors.
It also triggersa dialogue about the social andenvironmental impacts of stock listedcompanies.
Originality/value This paper fulfilsan identified need to develop knowledgeabout new paradigms and
offers a more integrated approachto corporate governance reforms in terms of the role of institutional
shareholdersin the promotion of good corporategovernance.
Keywords Corporate citizenship, Boards of directors, Stewardship, Investors, Corporate strategy
Paper type Research paper
1. Introduction: boards as stewards of society
1.1 Mutual dependency corporations and society
The adoption by the UN of the Sustainable Development Goals in September 2015 has
given a clear direction for the transformation towards a more sustainable society. However,
there is still much debate about the role of the public and private sector in living up to the
expectations of the UN Sustainable Development Goals. This paper focusses on the role of
the private sector. It explores how institutional investors, through their voting and
engagement behaviour, are expected to contribute to the enactment of stewardship by
corporate boards.
Danielle A.M. Melis is
Senior Fellow at Erasmus
School of Law, Rotterdam,
The Netherlands.
Andre
´Nijhof is Professor
Sustainable Business and
Stewardship at Nyenrode
Business Universiteit,
Breukelen, The
Netherlands.
Received 9 September 2017
Revised 25 January 2018
27 February 2018
Accepted 4 March 2018
The authors thank the
Nyenrode Corporate
Governance Institute of
Nyenrode Business Universiteit
for providing support that made
it possible to do the research
and publish this article.
Furthermore, the authors thank
the reviewers and editor of this
journal for their valuable com-
ments on an earlier version of
this article.
PAGE 728 jCORPORATE GOVERNANCE jVOL. 18 NO. 4 2018, pp. 728-747, ©EmeraldPublishing Limited, ISSN 1472-0701 DOI 10.1108/CG-09-2017-0210
As a starting point, this paper builds upon the assumed trade-off between corporate
financial returns and positive impacts on society (the BerleDodd debate in Berle and
Means, 1932;Friedman, 1970;Handy, 1991;Jensen, 2010). If corporate cultures are
oriented towards maximising profits, the impact on stakeholders will only be sustained as
long as there is a solid business case to do so (Nijhof and Jeurissen, 2010;Andersen,
2015). This culture is embedded in the business case for sustainability that asks, “can we
afford to invest in it?” Corporate cultures that embrace stewardship should turn this around
and, instead, start from a sustainability case for business, asking, “can we afford not to
invest in it?” This triggers a discussion about the connectedness between companies and
society and how crucial it is to manage these interfaces for the wellbeing of us all (Karns,
2011;Peylo, 2014).
Such a starting point requires organisations to go beyond simply doing something valuable
for society. It requires a profound understanding of how the actions of some trigger different
reactions of others and how the formal and informal rules of the business game determine
the outcome of corporate activities. This paper deepens the theoretical conceptualisation of
such relationships to deliver stewardship and explores the assumed, prescribed and actual
stewardship behaviour of institutional investors in their relationship with boards of the listed
companies they invest in.
1.2 Relevance of institutional investors
In a report of the Organisation for Economic Co-operation and Development (OECD) in
2012 about the role of Institutional Investors in Promoting Good Corporate Governance, the
OECD stated that “the effectiveness and credibility of the entire corporate governance
system and company oversight will [...] to a large extent depends on institutional investors
that can make informed use of their shareholder rights and effectively exercise their
ownership functions in companies in which they invest.” Existing data on investor types are
“superficial” (OECD, 2012, p. 25), and “the relative importance of different investor classes
in particular markets is [...] still limited so that many data sources need to be utilised”
(p. 26). As reported, the OECDInstitutional Investors Database shows that investment funds
represented the largest class of investors, although, compared with the holdings of
autonomous pension funds or insurance companies, they were by no means the dominant
investor class.
While market capitalisation of all stock exchanges combined increased in the range of
1.1-7.8 times between 1990 and 2009, trading value during the same period increased in
the range of 4.8-41.7 times (p. 30, 31). Although the attributed relevance of institutional
investors in the enactment of stewardship is high, Madden (2011) warned that these
“categories of investors, some of which, like large program traders, showed no interest in
management or operations as they traded on technical market data on a moment to
moment basis”.
In his 2018 annual letter to the chief executive officers (CEOs) of the world’s largest
companies, Blackrock’s CEO Larry Fink (2018), representing the world’s largest institutional
investor, called for a “new model of shareholder engagement”. He stated: “Just as the
responsibilities your company faces have grown, so too have the responsibilities of asset
managers. We must be active, engaged agents on behalf of the clients [...] who are the
true owners of your company.This responsibility goes beyond casting proxy votesat annual
meetings it means investing the time and resources necessary to foster long-term value.”
He stressed that “companies have been too focused on quarterly results; similarly,
shareholder engagement has been too focused on annual meetings and proxy votes. If
engagement is to be meaningful and productive if we collectively are going to focus on
benefitting shareholders instead of wasting time and money in proxy fights then
engagement needs to be a year-roundconversation about improving long-term value.”
VOL. 18 NO. 4 2018 jCORPORATE GOVERNANCE jPAGE 729

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