The evolution of corporate governance and agency control: the effectiveness of mechanisms in creating value for companies with IPO on the Brazilian stock exchange

DOIhttps://doi.org/10.1108/CG-11-2019-0355
Published date17 February 2021
Date17 February 2021
Pages775-814
Subject MatterStrategy,Corporate governance
AuthorFrancisco Elder Escossio de Barros,Ruan Carlos dos Santos,Lidinei Eder Orso,Antonia Márcia Rodrigues Sousa
The evolution of corporate governance and
agency control: the effectiveness of
mechanisms in creating value for companies
with IPO on the Brazilian stock exchange
Francisco Elder Escossio de Barros, Ruan Carlos dos Santos, Lidinei Eder Orso and
Antonia M
arcia Rodrigues Sousa
Abstract
Purpose From the agency theory’s point of view, this paper aims to analyze corporate governance
mechanisms about the characteristics of the companies quoted in the segments Bovespa Mais and
Bovespa Mais 2 and their influence on the creation of value in preparation for the opening ofthe initial
public offering(IPO).
Design/methodology/approach A quantitative approach was adopted to achieve the proposed
objective using the panel data with fixed effectsand secondary data collected on the Comissa
˜ode
Valores Mobilia
´rios website, using statistical software StataV
R13.0 for statistical tests. The
population comprises non-financial companies belon ging to the Bovespa Mais and Bovespa Mais
Level 2 groups, as the survey sample took into account t he period of adhesion of the companies,
totaled in 15 companies, which cover the period from 20 08 to 2019. The selected variables
correspond to the ownership structure’s charact eristics, then the board’s composition and the fiscal
council as the body responsible for supervisi ng the administrators’ acts.
Findings The main resultsindicate that the number of independent memberson the board of directors
and the supervisory board’s participation positively influence market performance. However, it also
reveals that the concentration of ownership brings fundraising for other companies’ acquisitions, risk
reductionconcerning information asymmetrybetween investing powers.
Research limitations/implications The main results indicate that the number of independent
members on the board of directorsand the supervisory board’s participation positively influencemarket
performance.Despite this, it also reveals that the concentrationof ownership brings fundraisingfor other
companies’acquisitions, risk reduction concerninginformation asymmetry betweeninvesting powers.
Practical implications This paper advancesa comparative institutional perspectiveto explain capital
market choice by firms making an IPO in a foreign market. This paper finds that internal governance
characteristics (founder-chief executive officer, executive incentives and board independence) and
external network characteristics (prestigious underwriters, degree of venture capitalist syndication and
board interlocks)are significant predictors of foreigncapital market choice by foreign IPO firms.
Social implications While product market choiceshave been central to strategy formulation for firms
in the past,financial markets’ integration makescapital markets an equally crucialstrategic decision. This
paper advancesa comparative institutional perspectiveto explain capital market choiceby firms making
an IPO in a foreignmarket.
Originality/value This situation generatesvalue to shareholders and is perceived by the market and,
ultimately, generates a direct relationship with the market performance of companies. While product
market choices have been central to strategy formulation for firms in the past, financial markets’
integrationmakes capital markets an equally major strategicdecision.
Keywords Corporate governance, Financial performance, Agency theory, Institutions,
Initial public offerings
Paper type Research paper
Francisco Elder Escossio
de Barros is based at
Program Posgratuation in
Administration, UNIVALI,
Biguac¸u, Brazil and
Program of Gradution in
Administration, Faculdade
Luciano Feija
˜oFLF,
Sobral, Brazil.
Ruan Carlos dos Santos is
based at Program
Postgraduate in
Administration,
Universidade do Vale do
Itajai, Biguac¸u, Brazil and
Program of Gradution in
Administration, Centro
Universit
ario Avantis
UNIAVAN, Balneario
Cambori
u, Brazil.
Lidinei Eder Orso is based
at Programa de
P
os-graduac¸a
˜oem
Administrac¸a
˜o,
Universidade do Vale do
Itajai, Balne
ario Cambori
u,
Brazil. Antonia M
arcia
Rodrigues Sousa is based
at Programa de Graduac¸a
˜o
em Cie
ˆncias Econo
ˆmicas,
Universidade Federal do
Ceara, Sobral, Brazil.
Received 23 November 2019
Revised 19 March 2020
31 May 2020
9 October 2020
15 November 2020
28 December 2020
Accepted 31 December 2020
DOI 10.1108/CG-11-2019-0355 VOL. 21 NO. 5 2021, pp. 775-814, ©Emerald Publishing Limited, ISSN 1472-0701 jCORPORATE GOVERNANCE jPAGE 775
1. Introduction
The past decade of the 20th century was marked by financial fraud and worldwide
repercussions, among which are Enron and WorldCom cases in the US. Following these
scandals, the authorities beganto pay more attention to the issues surrounding the veracity
of the accounting information disclosed and the negotiations conducted (Chi, 2009).
Furthermore, in Brazil, strict fraud and corruption problems in organizations occurred in the
first and second decades of the 21st century, as was Santos Bank, Boi Gordo and Daslu
(Costa and Wood, 2012) of Oleo e Ga
´s Participac¸o
˜es S.A. and Petro
´leo Brasileiro S.A.
The pricing of an IPO reflects the quality of the issuing company and the market conditions
at the issuance time. Thus, the organizational strategy, especially the ownership structure
and corporate governance, can influence the issuance of shares in an initial public offering
(IPO) (Pham et al.,2003). The public offering of shares alters many of the firm’s
characteristics, especially its ownership structure. No legal system regulating corporate
governance inexorably ensures the necessary security for minorities. In this sense, La Porta
et al. (1999) indicate that the concentration of power is a mechanism that significantly
affects investor return.
Additionally, Yeh et al. (2008)examined the incentive for large investors to use the IPO price
as a way to maintain post-issue control. The authors demonstrate that when large
shareholders can exercise control through excess power (high concentrationof shares), an
incremental disincentive for underpricing arises (Aguilera et al.,2019). Thus, this paper’s
first hypothesis will test the influence of controllers’ concentration on partial price
adjustment.
The impacts of the recent financial crisis are clear when highlighting governance
weaknesses, which, therefore, affected investors’ reliability. Therefore, corporate
governance provides the capital market with relevant information for decision-making.
According to Ariffl et al. (2007), in addition to information about companies’ financial health
and performance, investors also need to know how they are being managed. According to
them, the quality of corporate governance practices is seen as a source of information that
provides additional decision-making criteria. For Aguilera et al. (2016) and Claessens and
Yurtoglu (2013), the popularization of Governance Corporate (GC) both in the academic
field, and organizational and political context, highlights the importance and necessity of
incentive and improve the effectivenessof monitoring mechanisms (Gonz
alez and Calluzzo,
2019).
Here, corporate governance practices were implemented by B3 (Brazil, Bag, Branch,
Counter) formerly BM&FBOVESPA, in December 2000, by inserting the corporate
governance segments with requirements that go beyond the obligations that companies
have before the Brazilian Corporation Law (Law No. 6,404/1976). The objective of the
implementation of corporate governance practices was to improve the evaluation of
companies that voluntarily decide to join one of the segments and provide a trading
environment that stimulates investors’ interest and the valuation of companies
(BM&FBOVESPA, 2018). Thus, the set of regulatory bodies, policies, laws and processes,
for the relationship between partners, directors and employees, is necessary for
companies’ management in adopting practices. In this context, Corporate Governance
“aims to provide security for shareholdersand creditors, with the aim not to allow them to be
expropriated by company executives” (Correa and Bortoluzzi, 2015).
The corporate governance levels were created in Brazil to contain a loss of turnover for
other markets, as it was believed that this loss would be related to weak protection for
minority shareholders (Black et al., 2014). However, the creation of the Bovespa Mais
segment from B3 in 2005 seeks to contribute to the development of the Brazilian stock
market and foster small and medium-sized companies’ growth. According to the rules of the
segment, companies adhere to corporate governance and achieve a maximum term of
PAGE 776 jCORPORATE GOVERNANCE jVOL. 21 NO. 5 2021
seven years to carry out their IPO by listing their shares on Bovespa Mais. The listed
companies assume corporategovernance standards and transparency with the market at a
lower level than the Novo Mercadocompanies (Braga-Alves and Shastri, 2011).
The choice of the companies belongingto the listing segments Bovespa Mais and Bovespa
More Level 2 was because these segments,formed by small and medium-sized companies
that wish to raise funds for their growth projectvia the stock exchange, are a model planned
by B3 to make it accessible to a larger number of companies. These listing segments are
designed to bring together high growth potential, medium and long-term investors whose
concern for potential returns outweighs the need for immediate liquidity. The companies in
these listing segments acquirebenefits such as not necessarily having to place outstanding
shares in the market, in addition to clearly signaling their commitment to acceptable
corporate governance practices(BM&FBOVESPA, 2018).
The reduction of institutional asymmetry is defined by the board of directors and the fiscal
council (Baioco and Almeida, 2017). The installation of the fiscal council occurs according
to the demands of the shareholders. It is not the responsibility of the fiscal council to carry
out management activity. The fiscal council’s activities are to supervise the administrators’
legal and statutory duties aftera decision at a general meeting ordered by the shareholders
(IBGC. Instituto Brasileiro de Governanc¸ a Corporativa, 2015). The Fiscal Councils set up in
Brazilian companies should be composedof professionals nominated by the minority non-
controlling, common and preferred stockholders and majority shareholders. The Fiscal
Council’s primary function is to monitor the activities and financial statements of a company.
The shareholders at any ordinary or extraordinary general assembly nominate it, and its
responsibilities are to theshareholders only (Procianoy and Decourt, 2014).
What is evident with the companies of the hypothetical portfolio of Bovespa is that the
performance of the IPO can be affected by the characteristics of corporate governance
(Sahoo, 2017). Based on Aggarwal et al. (2007), contribution shows that governance
mechanisms include not only the laws of a country but also the presence of external audit
(Aguilera et al.,2015), which explores the effects of corporate governance on corporate
investment, stock yield and company growththrough shareholder interests in the portfolio of
these companies (Becht et al.,2003).
Given the governance mechanisms mentioned above, this research will focus on the
governance mechanisms found in the companies participating in the listing segments
Bovespa Mais and Bovespa Mais Level 2. Those will be analyzed by small and medium-
sized companies that seek to raise funds for their growth via the stock exchange and for
being a model planned by B3 to make it accessible to a more significant number of
companies. Inserted in this discussion, the inquiry that guides this research is: does the
implementation of corporate governance mechanisms of Bovespa Mais listed companies
tend to influence value creationfor investors in the preparation of the IPO?
The research perspective brings plausibility among the literature among the institutional
analysis, influencing corporate governance mechanism, but provides contributions to
companies’ evolution through the IPO in the stock market. The research integrates
stakeholder management and institutional perspectives for the number of contributions to
previous research. Three aspectsstand out:
1) The effects of signaling the governance characteristics of the firm has little evidence on
performance (Judge et al.,2014), suggesting that these countries of origin of stakeholders
maybe another set of guarantees thatsignificantly affect performance (Hearn et al., 2016).
2) The IPO performance resultshave a characteristic of each country, being affected by the
relationship “interest x origin” among those associated with investor protection in the
company’s country (Cuomo et al.,2013). He develops theoretical arguments and empirical
evidence.
VOL. 21 NO. 5 2021 jCORPORATE GOVERNANCE jPAGE 777

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