QUALITY CHOICE AND MARKET STRUCTURE: A DYNAMIC ANALYSIS OF NURSING HOME OLIGOPOLIES

Date01 November 2015
DOIhttp://doi.org/10.1111/iere.12137
AuthorHaizhen Lin
Published date01 November 2015
INTERNATIONAL ECONOMIC REVIEW
Vol. 56, No. 4, November 2015
QUALITY CHOICE AND MARKET STRUCTURE: A DYNAMIC ANALYSIS
OF NURSING HOME OLIGOPOLIES
BYHAIZHEN LIN 1
Indiana University, U.S.A.
This article develops a dynamic model of entry and exit to analyze quality choice and oligopoly market structure in
the nursing home industry. I find significant heterogeneity in the competitive effects across market structures: Firms of
similar quality levels compete more strongly than dissimilar firms. Sunken entry costs are extremely large, and quality
adjustment behavior is governed by significant fixed adjustment costs. A proposal to eliminate low-quality nursing
homes is found to cause a large supply-side shortage, and another proposal to lower entry costs has offered a perverse
incentive to provide low quality of care.
1. INTRODUCTION
Poor quality of patient care plagues the nursing home industry. Statistics from the U.S.
General Accounting Office (GAO) show that more than 25% of nursing facilities nationwide
have serious quality problems that could either harm residents or place them at the risk of
death (GAO, 1999). Recognizing this concern, federal and state governments have increased
their scrutiny of nursing home operations and have initiated stringent regulations as a result.
For example, a nursing facility has to pass strict licensing requirements to be certified to accept
Medicare and Medicaid patients. In order to retain this certification, a facility must be surveyed
annually to verify its compliance with all federal and state regulatory requirements. If a facility
fails to meet these requirements, it may be penalized, denied payment for patients, and even
subjected to immediate termination of operation. Increased enforcement has also resulted in
more frequent issuance of civil money penalties for instances of noncompliance (OIG, 2005).
Despite these tremendous efforts, poor quality persists within the industry. Quality of care has
been the second most common violation of federal regulations on nursing homes; between 2000
and 2006, the percentage of U.S. nursing homes that received violations increased from 22% to
30% (Harrington et al., 2007).
The persisting quality issue has prompted the following research questions for this study:
First, how do firms make product-type decisions? To be more specific, how do nursing homes
choose their quality levels? Understanding a firm’s choice of product type is crucial to examining
differences in market structure, which have profound implications for regulations on market
power, entry, and quality. Second, what happens if low-quality nursing facilities are eliminated?
Heterogeneity in product type shields firms from competing directly with each other. Markets
with one homogeneous product type may not support as many firms as those with more than one
product type. If the market shrinks by a considerable amount, a large welfare loss will ensue, as
Manuscript received July 2012; revised November 2013.
1I am deeply indebted to Marc Rysman for his guidance and support. I have also greatly benefited from conversations
with Victor Aguirregabiria, Allan Collard-Wexler, Randy Ellis, and Ginger Jin. I thank the editor, three anonymous
referees, Calixte Ahokpossi, Jacob Glazer, Chun-Yu Ho, Kevin Lang, Ching-To Albert Ma, Michael Manove, Jeffrey
Prince, Kosali Simon, and seminar participants at Boston University, Drexel University, University of Rochester,
University of Toronto, and the 6th International Industrial Organization Conference for their helpful suggestions and
comments. All remaining errors are my own. Please address correspondence to: Haizhen Lin, Department of Business
Economics and Public Policy, Kelley School of Business, Indiana University, 1309 E. 10th Street, Bloomington, IN
47405. Phone: 812-855-3535. Fax: 812-855-3354. E-mail: hzlin@indiana.edu.
1261
C
(2015) by the Economics Department of the University of Pennsylvania and the Osaka University Institute of Social
and Economic Research Association
1262 LIN
(i) patients may not find nursing homes nearby2and (ii) a large number of patients may not get
access to or will have to pay a high price for nursing home care. In this regard, I am interested
in how many high-quality nursing facilities will remain in the market if low-quality facilities are
not allowed to operate and how long it will take for the industry structure to reach a new steady
state. Third, will an increase in competition lead to improved quality of care? If competition is
associated with quality of care, then mechanisms for enhancing competition will have a positive
impact. Otherwise, it is unlikely that increased competition will achieve its intended influence
on the providers’ quality decisions.
To answer the above questions, I develop a dynamic model of entry, exit, and quality choice
using the Markov-perfect equilibrium (MPE) framework provided by Maskin and Tirole (1988)
and Ericson and Pakes (1995). The model incorporates two features regarding quality decisions:
strategic interaction and intertemporal dependence. Both features are especially important if
one is interested in examining how different policies would affect firms’ quality choice in an
oligopoly setting.3The model also allows for different cost structures and flexible competi-
tion patterns between low- and high-quality firms. Specifically, I allow the entry and quality
adjustment costs to differ depending on a nursing home’s quality choice. I also examine the
competitive effects within the same quality type and across different quality types. Finally,
the model employs a two-stage fixed effects approach to control for unobserved heterogeneity
across markets. This approach allows me to assign markets to different groups according to their
estimated profitability levels. I then add a pair of group-specific dummies (fixed low-effect and
fixed high-effect) to the per-period payoff function as controls for unobserved heterogeneity in
profitability levels for either quality type across markets. Failing to correct for unobserved het-
erogeneity in profitability across markets and across different quality types may lead to biased
estimation.
The model is estimated for quality choices in the U.S. nursing home industry using a hybrid
two-step estimator as presented by Aguirregabiria and Mira (2007) and Pakes et al. (2007).
I use nurse staffing levels as a measure of quality, with more details covered in Subsection
3.2. The main results are summarized as follows: First, a great variation exists in regard to
profitability levels across markets and across different quality types. Second, there is significant
heterogeneity in the competitive effects across market structures; firms of similar quality levels
compete more strongly than dissimilar firms. Third, it is more profitable to provide low quality
of care in larger markets. Finally, entry costs are large, and quality adjustment behavior is
governed by significant fixed adjustment costs. For example, in order to switch to high quality,
a low-type firm must pay an adjustment cost of roughly 2.5 times its monopoly profits.
Based on the estimation of the structural model, I study three counterfactuals. The first
predicts that the overall quality of care deteriorates given a positive growth in the elderly
population. The next two examine the impact of two policy proposals that intend to improve
quality of care in the nursing home industry. The proposal to eliminate low-quality nursing
homes causes a large supply shortage: The total number of nursing homes decreases by more
than 25%, leaving about 65% of the markets either without a nursing home or dominated by
monopolies. The proposal to lower entry costs offers a perverse incentive to provide low quality
of care. This outcome is driven by increased competition, which narrows the gap in pay rates
between private-pay and Medicaid patients and therefore dilutes the profits for providing high
quality of care.
This article contributes to the existing literature in several ways. First, it is part of the literature
on market structure and endogenous product-type decisions. Different from previous studies
such as Mazzeo (2002) and Seim (2006), this article takes a dynamic approach and allows firms
to adjust their quality levels in each period. To the extent that this article has quantified the fixed
costs of adjustment in a dynamic setting, it is related to papers such as Collard-Wexler (2013)
2Previous literature, such as Mehta (2006), has found evidence of patients’ inclinations to stay in nursing homes close
to their homes.
3Given that entry and quality adjustment costs play an important role in this industry, ignoring either feature might
lead researchers to false conclusions regarding policy impact on entry, quality, and industry dynamics.

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