Founding family and auditor choice: Evidence from Taiwan

DOIhttp://doi.org/10.1111/corg.12226
Date01 March 2018
AuthorChe‐Hung Lin,Hwa‐Hsien Hsu,Shou‐Min Tsao
Published date01 March 2018
ORIGINAL ARTICLE
Founding family and auditor choice: Evidence from Taiwan
HwaHsien Hsu
1
|CheHung Lin
2
|ShouMin Tsao
3
1
Durham University Business School, Durham
University, Mill Hill Lane, Durham DH1 3LB,
UK
2
CTBC Business School, No. 600, Sec. 3,
Taijiang Blvd., Annan District, Tainan City 709,
Taiwan
3
National Central University, No. 300,
Zhongda Rd., Zhongli District, Taoyuan City
32001, Taiwan
Correspondence
CheHung Lin, CTBC Business School, No.600,
Sec. 3, Taijiang Blvd., Annan District, Tainan
City 709, Taiwan, R.O.C.
Email: s1525103@ctbc.edu.tw
Abstract
Manuscript Type: Empirical
Research Question/Issue: From an agency perspective, we investigate whether family
ownership and control configurations are systematically associated with a firm's choice of auditor.
Our analysis focuses on three different characteristics of family ownership and control: family
ownership (cash flow rights), disparity between cash flow and voting rights held by family owners
(cashvote divergence), and the family identities of CEOs.
Research Findings/Insights: Our findings suggest that different family ownership and con-
trol configurations lead to different agency effects. The alignment effect prevails in family firms
with greater family ownership, founder CEOs, and professional CEOs, whereas the entrenchment
effect prevails when there is greater cashvote divergence. Despite the presence of two distinct
types of agency effects, regardless of differences in family ownership and control configurations,
none of these firms is inclined to appoint higherquality auditors.
Theoretical/Academic Implications: This study advances our understanding of the varied
agency effects arising from family ownership, cashvote divergence, and the family identities of
CEOs, as well as the impact of family ownership and control features on auditor choice. Our
empirical evidence provides a unique insight, showing that higherquality auditors do not tend
to be appointed in firms where family alignment with outside investors is relatively strong, as this
lowers demand for such auditors. In addition, although family entrenchment may create greater
outside investor demand for higherquality auditors, such demand is difficult to realize.
Practitioner/Policy Implications: Auditors are an important external governance mecha-
nism. This study offers insights for policymakers, family owners, auditors, and other capital mar-
ket participants, with regard to the varied effects of different family ownership and control
features on auditor choice.
KEYWORDS
Corporate Governance, Family Firm Governance, Auditor Choice,Ownership Structure, CEO
Family Identity
1|INTRODUCTION
Family firms are a distinct type of organizational structure. Unlike non
family firms, they are often characterized by concentrated family own-
ership and greater involvement by family members in the management.
However, it should be noted that family firms are not a homogeneous
group. Differences in family ownership and control features create
varied incentives for family owners and consequently influence the
agency environment within the firm (e.g., Anderson & Reeb, 2003;
Chen, Cheng, & Dai, 2013b; Wang, 2006). This in turn may influence
auditor choice, which is an important company decision relating to
financial reporting. It has been suggested that monitoring by higher
quality auditors can reduce insiders' incentives and ability to render
financial statements less informative, thereby alleviating the problem
of agency conflict between insiders and outsiders by mitigating infor-
mation asymmetry (e.g., Becker, DeFond, & Jiambalvo, 1998). How-
ever, to date, few studies have examined auditing issues in family
firms (Ho & Kang, 2013; Trotman & Trotman, 2010). This study adds
to the existing literature by investigating whether family ownership
and control configurations are systematically associated with a firm's
Received: 6 April 2015 Revised: 31 August 2017 Accepted: 1 September 2017
DOI: 10.1111/corg.12226
118 © 2017 John Wiley & Sons Ltd Corp Govern Int Rev. 2018;26:118142.wileyonlinelibrary.com/journal/corg
choice of auditor. Our analysis focuses on three different features of
family ownership and control: founding family ownership (cash flow
rights), disparity between cash flow and voting rights held by family
owners (cashvote divergence), and the family identities of CEOs.
From an agency perspective, appointing higherquality auditors
may be a doubleedged sword when aimed at controlling family
owners. A family firm's propensity to hire a higherquality auditor will
depend on how family owners view the importance of credible finan-
cial reporting in relation to their own interests. The presence of a
founding family significantly influences agency conflicts within a firm
in two opposing ways, referred to in the literature as the alignment
effect and the entrenchment effect. The alignment effect predicts
that when there are stronger economic and/or emotional bonds
between family owners and their firms, the controlling family owners
may introduce monitoring mechanisms that restrict managers' ability
to expropriate firms' resources at the expense of shareholders. In this
way, the controlling owners can enhance or preserve longterm mon-
etary and nonmonetary gain for the founding family, and in the pro-
cess, mitigate agency conflicts between managers and shareholders
(Type I agency problem) (Jensen & Meckling, 1976). If such an align-
ment effect prevails, the controlling family owners are more willing
to hire higherquality auditors for better monitoring. On the other
hand, the entrenchment effect prevails when family owners are
empowered by their concentrated ownership. Tight family control
as a result of the concentrated shareholdings may allow opportunistic
family owners greater power and opportunity to divert corporate
resources for personal use. This can lead to severe conflicts of inter-
est between the controlling (family) shareholders and other share-
holders (Type II agency problem). To ensure that their private
interests can be realized, the controlling owners may be reluctant to
hire higherquality auditors, as such auditors would conduct strict
monitoring.
The alignment or entrenchment effect arising from the different
family ownership and control configurations is reflected in a family
firm's financial reporting practices (Ali, Chen, & Radhakrishnan, 2007;
Wang, 2006), which will influence outside investors' perceptions
regarding the importance of higherquality auditors to their own inter-
ests. When outside investors perceive their interests to be closely
aligned with the controlling family owners (i.e., less severe Type I
agency problem), demand for higherquality auditors is lower because
the monitoring benefits of hiring these auditors become less important.
In contrast, when outside investors perceive that the family owners are
entrenched (i.e., more severe Type II agency problem), demand for
credible accounting information for management oversight will be
greater, and thus demand for higherquality auditors will also be
greater.
Both family owners and outside investors operationally have a
voice in relation to auditing matters (Dao, Raghunandan, & Rama,
2012; Trotman & Trotman, 2010). We argue that a family firm's auditor
choice is a consequence of a tradeoff between the family owners'
intrinsic alignment or entrenchment incentive for supplying credible
accounting information, and the outside investors' corresponding
demand for such information. Therefore, in this study we test the net
effect of this tradeoff in different family ownership and control
scenarios.
Taiwan is an ideal setting in which to study auditorchoice in family
firms, because of the predominance of familycontrolled firms with
highly concentrated family member ownership (Claessens, Djankov, &
Lang, 2000; Fan, Wei, & Xu, 2011). Family owners often possess
excessive control rights beyond cash flow rights (Yeh, 2005) and dom-
inate the top executive positions in the firms (Claessens, Djankov, Fan,
& Lang, 2002). In addition, Taiwan is also characterized by weaker pro-
tection for shareholders and inferior corporate governance mecha-
nisms (Chen, Gray, & Nowland, 2013a; Claessens et al., 2000; La
Porta, LopezdeSilanes, Shleifer, & Vishny, 2000).
1
In such an environ-
ment, with weaker shareholder protection mechanisms, the natural
effects of family ownership and control configurations are more easily
observable.
Two legal features underpin the governance role of auditors in
Taiwan. One is that audit firms are required to operate within
unlimited liability partnerships or proprietorships (Chen, Lin, & Lin,
2008).
2
The other is that governmental regulations require that the
audit reports for public companies be certified by two audit partners
from the same audit firm, and that these partners' names be disclosed
in the audit reports (Chen, Lin, & Zhou, 2005; Chi & Chin, 2011). These
requirements mean that auditors face higher legal and reputational
liability in Taiwan, which strengthens the incentive to fulfill their
professional duties. The importance of the monitoring function played
by auditors is also heightened by the absence of other effective
governance mechanisms for investor protection in Taiwan.
This study uses the Big N auditors
3
as a proxy for auditor quality.
Research to date reveals that the Big N auditors provide better audit
quality than nonBig N auditors because of their scale, technical exper-
tise, and reputational incentives to identify and expose accounting
irregularities (e.g., Barton, 2005; Choi & Wong, 2007; Fan & Wong,
2005; Francis, 2004). Our findings suggest that different family owner-
ship and control configurations lead to different agency effects in the
firms. The alignment effect prevails in family firms with greater family
ownership, founder CEOs, and professional CEOs, whereas the
entrenchment effect prevails when there is greater cashvote diver-
gence. Despite the occurrence of two distinct types of agency effects
in firms with different family ownership and control configurations, all
the firms have a disinclination to appoint Big N auditors. The
1
See the detailed discussion in Section 2.1.
2
Unlike in Taiwan, audit firms in other countries (e.g., the United States or the
United Kingdom) can be formed as entities with limited liability. Individual part-
ners in audit firms with unlimited liability face higher levels of potential liability
than those in firms with limited liability. Prior research has demonstrated that
audit quality is higher when auditors have unlimited liability than when they
have limited liability (Dye, 1995).
3
The Big N auditorsrefers to the Big 4 or the Big 5 auditors. Before June 1,
2003, Taiwan's toptier audit firms were the Big 5, namely T.N. Soong & Co.
(an affiliate of Arthur Andersen), PricewaterhouseCoopers, KPMG, Deloitte
and Touche, and Ernst & Young. Following the Enron scandal and Andersen's
consequent ceasing of operations on August 31, 2002, T.N. Soong & Co. merged
with Deloitte and Touche on June 1, 2003. The clients of T.N. Soong were also
transferred to Deloitte and Touche. Consequently, after June 1, 2003, Taiwan's
toptier audit firms became the Big 4, namely PricewaterhouseCoopers, KPMG,
Deloitte and Touche, and Ernst & Young. Accordingly, before 2003, our measure
of auditor quality (AUDITOR) measures toptier designation according to
whether the auditor belongs to one of the Big 5 audit firms. After 2003, AUDI-
TOR measures auditor quality according to whether the auditor belongs to one
of the Big 4 audit firms.
HSU ET AL.119

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