An investigation into the remuneration–CSR nexus and if it can be affected by board gender diversity

Published date11 January 2021
Pages608-625
Date11 January 2021
DOIhttps://doi.org/10.1108/CG-08-2020-0320
Subject MatterStrategy,Corporate governance
AuthorSitara Karim
An investigation into the remuneration
CSR nexus and if it can be affected by
board gender diversity
Sitara Karim
Abstract
Purpose This study aims to investigate the relationship between remuneration packages [chief
executive officer (CEO) and director] and independent corporate social responsibility (CSR) practices
(marketplace, environment, community, workplace and money spent on CSR) of 588 Malaysian listed
firms during 20062017. Further,the study explored the moderating effect of board gender diversityon
the remuneration-CSRnexus.
Design/methodology/approach The dynamic estimator; namely, the systemgeneralized method of
moments given by Arellano and Bover (1995) has been used on the data set to control dynamic
endogeneity,unobserved heterogeneityand simultaneity problems.
Findings Findings indicate a weak relationship between remuneration and CSR where prior CEO
remuneration negativelyinfluences marketplace activities, environment-related activities and workplace
practices. However,directors’ remuneration leavesno effect on socially responsible activities.Moreover,
board gender diversity negatively moderates the CEO remuneration-CSR relationship and an
insignificantmoderating effect has been observedfor directors’ remuneration-CSR nexus.
Practical implications This study is particularly significant for regulator y bodies of Malaysia e.g. Securities
Commission Malaysia, Bursa Malaysia, policymakers, inves tors and managers. For academia, this study
fetches support from agency theory and overinvestment hy pothesis to explain the relationships.
Originality/value This paperis novel in providing empirical evidenceon the moderating effect of board
gender diversity on the relationship between remuneration and independent CSR activities for the first
time. Moreover, this study has sourced several theoretical and practical implications. Then, the study
uses a dynamicestimator that caters to the problemsof endogeneity, simultaneityand heterogeneity.
Keywords Agency theory, Board gender diversity, Corporate so cial responsibility, Executive remuneration,
System GMM
Paper type Research paper
1. Introduction
Although every firm needs to perform financially, firms are increasingly expected to behave
in socially responsible ways and consider the interests of stakeholders such as
communities, employees and environmental groups. This trend is caused by changing
regulations but also by emerging investor activism (Parker, 2014). Investor activism has an
effect on broader corporate outcomes and stakeholder issues, such as the firm’s
environmental impact and its involvement in corporate social responsibility (CSR). Investors
may raise both financial, as well as social issues, reflecting their concern for the triple
bottom line of economic, social and environmental issues. In response to these pressures,
an increasing number of firms seek to improvetheir socially responsible activities.
Executive remuneration and CSR has produced a litany of exciting discussions and
debates. An enduring consensus among scholars is the concept that, inherently,
Sitara Karim is based at the
School of Economics,
Finance and Banking,
College of Business,
Universiti Utara Malaysia,
Sintok, Malaysia.
Received 7 August 2020
Revised 31 October 2020
Accepted 8 December 2020
PAGE 608 jCORPORATE GOVERNANCE jVOL. 21 NO. 4 2021, pp. 608-625, ©EmeraldPublishing Limited, ISSN 1472-0701 DOI 10.1108/CG-08-2020-0320
executives, top management team members, chief executive officers (CEOs) are selfish by
nature, and thus are not innately faithful stewards to stakeholders and society. Therefore, it
behooves the stakeholders if their interests are in alignment with that of the firms’ top
management team members. From the purview of CSR, this study contributes to the quest
for finding ways to better align the interestof the firms’ executives with that of society.
Coming under particular scrutiny during these debates has been the value of remuneration
being received by CEOs and other top executives. Though few researchers have been
investigating and raising concerns about the rise in executive pay for a number of years
the Institute for Public Policy (Anderson et al., 2008) highlights that average CEO pay was
typically 3040 times the pay of an average worker 30years ago, now averages more than
350 times the pay of the typical worker for most, such pay was seen as a reward so long
as companies were making and the economy was thriving. The assumption, generally built
on agency theory (Jensen and Meckling,1976) that while overall pay might be increasing, it
would rise and fall to at least some degrees with the profitability of the company. With the
economic crisis, many are now questioning the appropriateness of the levels of
remuneration and even wondering if the structure of remuneration might encourage actions
by executives that contribute to the broadereconomic problems (Miles and Miles, 2013).
Empirical studies on the influence of remuneration (CEO and director) on CSR practices are
extremely low up to now. A possible reason for this could be that traditional economic
theories and empirical research in business economics dominantly address group-, firm-
and country-specific factors and neglect individual characteristics within the board of
directors or top management team (Velte, 2019). The upper echelons theory is based on
the assumption that business actors’ behavior is bounded rationale. Cognitive
characteristics and individual values dominate the decision of top management members
with a major influence on second-tier managers and other employees (Hambrick and
Mason, 1984). In this way, it is assumed that CEOs and directors, with different cognitive
characteristics and individual values, influence the CSR activities in a different manner.
When the literature has overlapped, it has been in examining the ethics of specific
remuneration schemes or in seeing whether particular responsible acts were rewarded
(Berrone and Gomez-Mejia, 2009;Petra and Dorata, 2008). Little, if any work has focused
on the broader question of whether socially responsible firms recognize the potential
conflicts that come with higher levels of executive remuneration, and thus, on average, limit
their pay relative to what is being paid in otherfirms.
Malaysia is an interesting case to study this relationship because of several reasons. For
instance, the financial crises of 1997 and 2008 have made firms most vulnerable to
economic outbursts due to weak and inefficient compliance with corporate governance
codes. Through various amendments in the corporate governance, codes have been
initiated ranging from its very first version of the Malaysian Code on Corporate Governance
(MCCG, 2000) to the latest MCCG (2017); still, there are discrepancies in terms of
compliance of code on corporate governance. Securities Commission Malaysia, as a sole
body to guide the listed firms for ensuring effective corporate governance, has launched its
CG Monitor Report in 2019 to observe the compliance of various steps provided in the
Malaysian Code on Corporate Governance, 2017. The findings of the CG Monitor
(Corporate Governance Monitor) revealed that 685 listed companies showed a departure
from the practice of disclosing CEO remuneration on a named basis. That is to say, firms
are reluctant to reveal the exact amount of remuneration paid to the CEOs with their
respective names. Correspondingly, the substantial departurefrom MCCG (2017) creates a
state of bewilderment for potential shareholders, stakeholders, investors and for the
company itself. In this way, this study is unique in providing fresh insights by linking the
remuneration patternswith CSR activities in Malaysian listed firms.
Correspondingly, the study investigates the moderating effect of board gender diversity on
the relationship between remuneration and CSR. As argued by Baron and Kenny (1986)
VOL. 21 NO. 4 2021 jCORPORATE GOVERNANCE jPAGE 609

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