The Role of Audit Firm Size, Non‐Audit Services, and Knowledge Spillovers in Mitigating Earnings Management during Large Equity Issues

DOIhttp://doi.org/10.1111/ijau.12073
Published date01 November 2016
AuthorAasmund Eilifsen,Kjell Knivsflå
Date01 November 2016
The Role of Audit Firm Size, Non-Audit Services, and Knowledge Spillovers in
Mitigating Earnings Management during Large Equity Issues
Aasmund Eilifsen and Kjell Knivsflå
NHH Norwegian School of Economics
We investigate how audit firm size and large auditor-provided non-audit services (NAS) affect accruals quality
around large equity issues and acquisitions for Norwegian public companies from 1999 to 2013. We find poorer
accruals quality around large equity increases. Big 4 audit firms mitigate adverse accruals quality but only if the
provision of NAS is moderate or low. In contrast, non-Big 4 audit firms are associated with lower accruals quality
around large equity increases, butthis effect is moderated if the provision of NAS is high. The findings are consistent
with joint provision of audit and NAS as an effective learning mechanism to mitigate earnings management for
smaller auditfirms and a lesser willingness of largeraudit firms to protect earningswhen the provision of NAS is high.
The evidence contrasts with the notion of large audit firms as universally superior audit quality suppliers and
establishes new evidence on how knowledge spillovers from NAS may improve audit quality.
Key words: Abnormal accruals, audit firm size, audit quality, earnings quality, equity issues and acquisitions,
knowledge spillovers, non-audit services
Regulators and policy makers need to demonstrate that
NAS actually cause auditors to impair their inde-
pendence and this has been lacking. Likewise, the
profession needs to provide compelling evidence that
NAS do not harm but enhance audit quality and
efficiencies. Neither side has provided conclusive proof.
(Sharma, 2014, p. 85)
INTRODUCTION
This study contributes towards the resolution of the
apparent controversy between regulatory policy decisions
and research evidence on audit quality and efficiency
effects of auditor-provided non-audit services (NAS). Our
investigation extends the extant literature by examining
the combined effect of audit firm size and large provisions
of NAS on earnings qualityaround large equity issues and
acquisitions. As expected, accruals quality in periods
around large equity issues is poorer. Big 4 audit firms are
better at protecting accruals quality but only if NAS are
moderate or low. The findings indicate that large
provisions of NAS induce less willingness to protect
earnings for larger audit firms, while smaller audit firms
benefit from knowledge spillovers when NAS are large.
This supports the idea of a turning point at which NAS
harm audit quality (Knechel, Sharma & Sharma, 2012;
Sharma, 2014) and thatlarge provisions of NAS may affect
smaller audit firmsdifferently.The evidence contrasts with
the common notion of large audit firms as universally
superior audit quality suppliers.
Our investigation is motivated by the apparent tension
between regulatory policy decisions andresearch evidence
on adverse effects of auditor-provided NAS(Francis, 2011;
DeFond & Zhang, 2014; Sharma, 2014), the presumption
that NAS regulations may be motivated by concern for
low audit quality when the audited financial statements
are highly vulnerable to earnings management (Carson,
Tronnes & Wong, 2014), and the limited research evidence
on how auditor-provided NAS may create knowledge
spillover benefits (Sharma, 2014; Christensen, Olson &
Omer, 2015).
Regulators continue to mandate new regulations
providing NAS to audit clients (European Union, 2014),
although there is no compelling evidence that NAS
diminish actual audit quality (DeFond & Zhang, 2014). At
the same time, to encourage more competition, legislators
and regulators seek to promote the role of non-Big 4 firms
in the market for large audits (European Commission,
2011; European Union, 2014), while research consistently
finds that large firms provide higher audit quality when
compared to smaller audit firms (Francis, 2004, 2011). One
may question why regulators are not more attuned to
insights from research in this area (Francis, 2011). One
reason may be that archival auditing research typically
investigates associations betweenthe averages of variables
in samples, while regulators find reasons to intervene to
repair problems existing in tails of sample distributions or
in their envisioned distribution of cases (Carson et al.,
2014). For example, regulatory interventions may be
motivated by concern for low audit quality when auditors
provide large NAS in circumstances where management
has strong incentives to manage earnings.A second reason
may be that regulators devote too much attention to
auditor independence and do not focus enoughon auditor
competence (Humphrey, Moizer & Turley, 2007). Insight
from the provision of NAS may improve auditorsability
to deliver higher audit quality through knowledge
spillovers or economies of scope (Arruñada, 1999). A third
reason is that research is silent or incomplete or provides
inconsistent evidence of the many complex relationships
and variables that may affect audit quality (Francis, 2011;
DeFond & Zhang, 2014). For example, evidence is
inconclusive on how audit quality indicators such as audit
firm size and auditor industry expertise affect the
knowledge spillover benefits that may accrue from the
provision of NAS (Lim & Tan, 2008; Eilifsen & Knivsflå,
2013).
Correspondence to: Aasmund Eilifsen, NHH Norwegian School of
Economics,5045 Bergen, Norway.Email: aasmund.eilifsen@nhh.no
International Journal of Auditing doi: 10.1111/ijau.12073
Int. J. Audit. 20:239254 (2016)
©2016 John Wiley& Sons Ltd ISSN 1090-6738
Biased financial reporting is more likely to occur in
circumstances where the audit client has strong incentives
to manage earnings (Schipper, 1989). Incentives to engage
in earnings management are arguably high when large
increases in equity take place through issues and
acquisitions. A number of studies indicate that earnings
management of audited financial numbers takes place
during initial public offerings (IPOs), seasonal equity
offerings (SEOs), and mergers and acquisitions (M&As)
(e.g., Rangan, 1998; Teoh, Welch & Wong, 1998a; 1998b;
Morsfield & Tan, 2006). Research also typically finds that
larger firm auditson average are of higher quality (Francis,
2011;DeFond & Zhang, 2014). Consistentwith this finding,
some studies of equity offerings suggest that large audit
firms reduce earnings management during IPOs, SEOs,
and M&As (e.g., Zhou & Elder, 2004; Chen, Lin & Zhou,
2005; Ahmad-Zaluki, Campbell & Goodacre,2011).
In general, research has been unable to support the
commonly held view by regulators and others that jointly
providing audit and NAS impairs auditor independence
and negatively affects earnings quality (Schneider, Church
& Ely, 2006; DeFond & Zhang, 2014; Sh arma, 2014). The
findings may reflect the existence of economies of scope
from audit-provided NAS that improve the auditors
ability to detect misstatement and control earnings
management (e.g., Arruñada, 1999; Kinney, Palmrose &
Scholz, 2004; Antle et al., 2006). Empirical evidence on
knowledgespillovers, however,remains mixed and elusive
(Krishnan & Yu, 2011). Extant literature fails to answer the
question of whether auditor-provided NAS trigger
knowledge spillovers that are more beneficial for smaller
firmsaudits than larger firmsaudits or vice versa (Louis,
2005; Lim & Tan, 2008; Krishnan & Yu, 2011; Knechel
et al., 2012; Eilifsen & Knivsflå, 2013).
Our sample consists of Norwegian public companies and
2,064 company-year observations for the period 19992013.
High investor protection and strong legal enforcement
characterize Norway and its financial reporting and
auditing environment (La Porta et al., 1997, 1998; Leuz,
Nanda & Wysocki, 2003; Choi & Wong, 2007; Hope et al.,
2009). The EUs accounting and auditing regulations apply
in Norway, and all Norwegian audits should comply with
International Standards on Auditing.
1
We believe, and our
findings indicate, that Norway is a suita ble setting to gather
research evidence on the relations between audit firm size,
NAS, and earnings management around equity issues.
In this study accruals quality is measured by the
standard deviation of the residuals (Dechow & Dichev,
2002; Francis et al., 2005) obtained from the modified and
performance-adjusted Jones model (Jones, 1991; Dechow,
Sloan & Sweeney, 1995; Kothari, Leone & Wasley, 2005).
We find poorer accruals quality in periods surrounding
(i.e., two years before, during, and one year after) large
non-earned equity increases. Big 4 audit firms mitigate
the adverse effect on accruals quality but only if the
provision of NAS is moderate or low. In contrast, non-Big
4 audit firms are associated with lower accruals quality
during large equity issues, but this association is
moderated if the provision of NAS is high.
The next section presents an overview of prior research
and develops our hypotheses. This is followed by a
discussion of our research methodology. In the fourth
section, we describe our sample and our variable
measurement and report our descriptive statistics and
correlations. The following sections present our results
and those of our robustnesstests. The last section provides
a summary of conclusions.
LITERATURE AND HYPOTHESES
Issues of new equity throughIPOs, SEOs, and M&As offer
a setting with strong incentives to manage earning to
attract capital or negotiate stock swaps on favorable terms
(Schipper, 1989; Healy & Wahlen, 1999). This has en-
couraged researchers to investigate earnings management
around the times of equity issues.
Equity issuers may be motivated to adopt higher
abnormal (discretionary) accruals,for example, lower than
normal depreciations, to inflate reported earnings to
influence stock prices (Teoh et al., 1998b). Several studies
reveal evidence of higher abnormal accruals (lower
accruals quality) around equity increases such as IPOs,
SEOs, or M&As (e.g., Friedlan, 1994; Rangan, 1998; Teoh
et al., 1998a; Erickson & Wang, 1999; Shiv akumar, 2000;
DuCharme, Malatesta & Sefcik, 2001; Louis, 2004;
Morsfield & Tan, 2006; Botsari & Meeks, 2008; Cohen &
Zarowin, 2010).
2
Some studies find a weak or no asso-
ciation between equity increases and abnormal accruals
(Aharony, Lin & Loeb, 1993; Armstrong, Foster & Taylor,
2009), while Ball and Shivakumar (2008) report lower
abnormal accruals for equity-offering companies.
3
Although the evidence is mixed, most reveals that
earnings management takes place duringlarge non-earned
equity increases. We therefore advance the following
hypothesis:
H1: Large equity issues are associated with lower
accruals quality.
Audit quality through auditorsindependence and
competence is a component of financial reporting quality
because the audited financial statements are the joint
product of the management and the auditor, where the
auditor assures that the financial statements are fairly
presented (DeAngelo, 1981; DeFond & Zhang, 2014). The
audit quality literature examines whether systematic
differencesin earnings quality areconditional on presumed
audit quality-related factors such as audit firm size and
provisionof NAS (Francis, 2011). Thisstudy, therefore, first
investigateswhether large equity issuesare associated with
lower accruals quality (earnings quality). If H1 is
supported by our data, we have a basis for investigating
how audit firm size and large provisions of NAS affect
accruals quality around the time of large equity increases.
The audit literature posits that large audit firms,
captured by the Big 4 (or generally Big N) membership,
positively affect audit quality. Large audit firms have
stronger incentives to deliver higher audit quality because
they are more exposed to reputation and litigation risk
and have higher competence in providing audit quality
than do smaller audit firms (DeAngelo, 1981; Arruñada,
1999). A large body of evidence supports this conjecture
(e.g., Becker et al., 1998; Francis, Maydew & Sparks, 1999;
Francis, 2004; DeFond & Zhang, 2014).
Of specific relevancefor our study, companieswith IPOs
and SEOs audited by large audit firms tend to engage in
less opportunistic earnings management (Zhou & Elder,
2002, 2004; Chen et al., 2005; Ahmad-Zaluki et al., 2011).
4,5
Also supporting the idea of more credible attestation of
assertions of financial information by large audit firms,
Big N audits are associated with reduced underpricing in
IPOs (e.g., Balvers, McDonald & Miller, 1988; Beatty, 1989;
Hogan, 1997). Pointing in the same direction, evidence
indicates that the market reaction to announcements of
240 A. Eilifsenand K. Knivsflå
©2016 John Wiley & Sons Ltd Int. J. Audit. 20:239254 (2016)

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