Price and Earnings Momentum, Transaction Costs, and an Innovative Practitioner Technique

Date01 December 2015
DOIhttp://doi.org/10.1111/irfi.12065
AuthorHelen Roberts,Reza Tajaddini,Timothy Falcon Crack
Published date01 December 2015
Price and Earnings Momentum,
Transaction Costs, and an
Innovative Practitioner Technique*
REZA TAJADDINI,TIMOTHY FALCON CRACKAND HELEN ROBERTS
Accounting, Economics and Finance, Faculty of Business and Law, Swinburne
University of Technology, Melbourne, Vic., Australia and
Accountancy and Finance, University of Otago, Dunedin, New Zealand
ABSTRACT
We use an innovative practitioner technique to investigate the interplay
between the ex post performance of momentum strategies and transaction
costs, rebalancing frequency, turnover constraints, and fund size. We have
three interrelated main results: first, the level of and correlation between
active returns to price momentum and earnings momentum strategies vary
dramatically with these factors; second, strategies that are fearful of ex ante
transaction costs generate returns net of transaction costs that are far superior
to the net returns of naive strategies; and third, obtaining better traction with
the unique elements of each strategy yields a more profitable combined
strategy.
JEL classification: G11; G14; G15
I. INTRODUCTION
This paper is part of a recent and growing academic literature that emphasizes
the importance of weighing returns and transaction costs as part of the portfolio
formation process, especially in active trading strategies (Trethewey and Crack
2010; Frazzini et al. 2012; Garleanu and Pedersen 2013). Two of the most
popular active strategies in equities are price momentum (hereafter MOM) and
earnings momentum (i.e., post-earnings announcement drift, hereafter PEAD)
(Jegadeesh and Titman 1993, 2011; Fama and French 2012). We use a quanti-
tative practitioner technique (Grinold and Kahn 2000) to analyze the perfor-
mance of MOM and PEAD equity trading strategies in New Zealand from 1999
* We thank the New Zealand Stock Exchange (NZX) for supplying analyst forecast data, NZSE 40
and NZX 50 index weights and advice about NZX data issues. We thank Scott Chaput and Mark
Tippett for helpful conversations. We also thank seminar participants at Otago University; partici-
pants at the 25th Australasian Finance and Banking Conference, Sydney, Australia, December 2012;
participants at the 17th annual New Zealand Finance Colloquium, Dunedin, New Zealand, February
2013; and anonymous referees. Any errors are our own.
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International Review of Finance, 15:4, 2015: pp. 555–597
DOI: 10.1111/irfi.12065
© 2015 International Review of Finance Ltd. 2015
to 2011.1Although our technique pays particular attention to transaction costs,
its practitioner roots mean it has appeared only once previously in the academic
literature (Trethewey and Crack 2010). We apply this technique to momentum
strategies, but it can be used for any active strategy that tilts a portfolio toward
stock characteristics associated with outperformance.
Classic finance theories (e.g., the efficient market hypothesis and modern
portfolio theory) usually ignore the impact of actual transaction costs on the
behavior and performance of trading strategies. Conventional academic tech-
niques, therefore, often blindly chase returns and account for transaction costs
and risk only after the fact. Our practitioner technique, however, is superior to
such conventional techniques because it simultaneously weighs returns, risk,
and transaction costs at each portfolio rebalance.
The superiority of our technique is simple to demonstrate. For example, we
find that a simple combined MOM–PEAD strategy beats the benchmark by an
impressive 18% per annum before transaction costs over our sample period
(consistent with previous research in New Zealand). If, however, we take the
trade list generated by that strategy and execute it in a realistically sized
portfolio, the strategy underperforms the benchmark by more than 10% per
annum after we account for bid-ask spreads and price impact. A more intelligent
strategy that is fearful2of an ex ante price impact, however, produces a conser-
vatively estimated outperformance of 92 basis points (bps) per annum after
transaction costs. The key is that, like a practitioner, our intelligent strategy can,
for example, avoid overweighting a small stock with attractive momentum
characteristics if it has unattractive ex ante transaction costs.
At first glance, 92 bps of outperformance may appear small compared with
the 18% per annum number we quoted, but the difference between the two is
that the 18% number is unattainable (if you chase it, you underperform the
benchmark by more than 10% per annum), whereas the 92 bps per annum is a
conservative estimate of genuine outperformance by a practitioner strategy net
of transaction costs. This outperformance is enough to add value.3In fiercely
1 Quantitative techniques are popular. The TABB Group estimated that USD 3.47 trillion
(roughly 34%) of US equity assets, including both passive and active strategies, were quanti-
tatively managed in 2009 (Hua 2009).
2 When we say that a strategy is ‘fearful’ of transaction costs, we mean that we have created a
trading strategy that mimics the behavior of a portfolio manager whose clients are fearful of
the biting impact of transaction costs. So, the strategy/manager weighs returns, risk, and
transaction costs at each portfolio rebalance to avoid chasing returns without regard to active
risk or ex ante transaction costs.
3 Note that an extra 92 bps per annum attained in a tax-deferred retirement savings scheme
improves the ending value of a lump sum deposit by about half as much again over a 45-year
horizon. Many conservative active quantitative funds (sometimes called ‘enhanced index
funds’ or ‘alpha tilt index funds’) are looking for no more than a couple of hundred bps of
outperformance on a benchmark per annum from a combination of perhaps 5–10 strategies
(Grinold and Kahn 2000, chapter 5; Loftus 2000, exhibit 2; Chincarini and Kim 2006, chapter
9; Lejeune and Samatli-Paç 2012). So, getting in excess of 90 bps from a paired strategy is very
attractive.
International Review of Finance
556 © 2015 International Review of Finance Ltd. 2015
competitive capital markets, it would be naïve to expect much more than this
(Berk and Green 2004; Berk 2005; Jones and Wermers 2011); the amazing
returns we find by switching off our strategy’s fear of an ex ante price impact
cannot be attained in competitive markets.
We think that our strategy probably performs best in slightly less liquid
markets where transaction costs are not already very low and potential anoma-
lies may still exist. To demonstrate this, we selected the New Zealand stock
market, which is an open market with freely flowing information and capital
flows, and relatively efficient, but still sufficiently overlooked on the interna-
tional scene that anomalies exist. A direction for future research is to apply our
strategy to small stocks in the United States. For example, Edelen et al. (2013)
emphasize the detrimental effect of transaction costs, especially price impact,
on mutual fund performance in US small-capitalization stock funds. If a
genuine momentum anomaly exists, then, through intelligent trading and
transaction cost avoidance techniques, we hope to be able to extract improved
profits.
Our technique is sophisticated enough that it allows us to simultaneously
account for or control many parameters in our strategies: bid-ask spreads and
price impact, index adds and drops, different fund sizes, different portfolio
rebalancing frequencies, the beta of the strategy, different levels of constraint on
turnover, etc. As a direct consequence, we have been able to obtain brand new
insights into the interplay between these parameters and the inter-relationship
between the active returns to the MOM and PEAD strategies, and the ultimate
performance of the strategies. For example, with the same ex ante alphas, we are
able to produce correlations between active daily returns to MOM and PEAD
strategies that vary from as much as 93% to as little as 13%, depending on the
parameters of the implementation (and the lower the correlation, the more
there is to be gained by combining MOM and PEAD strategies). This shows that
a standard static implementation that reports the correlation between returns to
MOM and PEAD strategies, and makes assertions about the overlap between the
two, can be misleading.
We find that the alphas to a combined MOM–PEAD strategy get a boost
during both the 2001 and 2009 market crisis periods. When examined indi-
vidually, however, we find a good boost to MOM alphas (whereas PEAD alphas
are boosted only slightly or hurt) during the 2001 market crisis period, and a
good boost to PEAD alphas (whereas MOM alphas are hurt) during the 2007–
2009 market crisis period.
We make a number of other contributions. For example, Trethewey and
Crack (2010) implement the Grinold and Kahn (2000) practitioner technique in
a simple fashion, but we push well beyond their implementation using daily
data instead of monthly data, MOM and PEAD instead of just MOM, and a
corrected measure of transaction costs.4In addition, we appear to be the first to
4 Using daily data, rather than monthly data, has many advantages: We can account for index
adds and drops in real time; we have the ability to rebalance our portfolios at the daily
Momentum and an Innovative Practitioner Technique
557© 2015 International Review of Finance Ltd. 2015

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