Performance effects of interaction between multicultural managers and multicultural team members: Evidence from elite football competitions

AuthorKomal Kalra,Mike Szymanski
DOIhttp://doi.org/10.1002/tie.22175
Date01 March 2021
Published date01 March 2021
RESEARCH ARTICLE
Performance effects of interaction between multicultural
managers and multicultural team members: Evidence from elite
football competitions
Mike Szymanski
1
| Komal Kalra
2
1
Moscow School of Management Skolkovo,
Moscow Oblast, Russia
2
Gustavson Business School, University of
Victoria, Victoria, British Columbia, Canada
Correspondence
Mike Szymanski, Moscow School of
Management Skolkovo, Novaya Ulitsa,
100, Scolkovo, Moscow Oblast 143025,
Russia.
Email: mszymanski@skolkovo.ru
Abstract
Multicultural employees are an important organizational demographic and a subject
of increasing interest in the literature on international management; however, few
studies assess how multiculturals affect team performance. We first collect individual
performance data for 442 individuals from 20 teams led by monocultural and multi-
cultural managers. We then collect team-level performance data for 269 teams with
varying proportions of multicultural individuals. The results confirm that multicultural
individuals performed better in teams with multicultural managers and that teams led
by multicultural managers outperformed teams with the same percentage of multicul-
tural individuals led by monocultural managers.
KEYWORDS
bicultural competence, biculturalism, cross-cultural management, global leadership,
multiculturalism, team performance
1|INTRODUCTION
Cross-border expansion, internationalization, and escalating numbers
of multicultural persons (multiculturals) in society are increasing work-
force diversity. Multiculturals are individuals who identify with, inter-
nalize and have knowledge of more than one culture(Vora, Martin,
Fitzsimmons, Pekerti, Lakshman, & Raheem, 2019). Approximately
13% of the US populace (US Census, 2013) and 20% of Canada's
(Canadian Census, 2011) is foreign born, and those percentages disre-
gard native-born citizens raised in bi- or multicultural environments.
Multiculturalism is now an organizational phenomenon that attracts
scholarly attention.
1
Multiculturals switch between cultural frames in response to cul-
tural cues (Benet-Martinez, Leu, Lee, & Morris, 2002; Hong, Morris,
Chiu, & Benet-Martinez, 2000). That ability magnifies their cognitive
complexity, the capacity to construe people, objects, and ideas in a
multidimensional way(Benet-Martinez, Lee, & Leu, 2006:388). It also
raises their integrative complexity, which is the degree to which a
person accepts the reasonableness of different cultural perspectives
on how to live(Tadmor & Tetlock, 2006:174), and creativity (Leung,
Maddux, Galinsky, & Chiu, 2008; Leung & Chiu, 2010; Maddux & Gal-
insky, 2009; Tadmor, Satterstrom, Jang, & Polzer, 2012). These abili-
ties are especially useful when multiculturals are embedded in an
environment where they constantly have to adapt to changing cultural
conditions such as multinational companies (Hong, 2010).
Managers and organizational scholars agree on multiculturals'
potential as global leaders (Fitzsimmons, Miska, & Stahl, 2011;
Hong, 2010; Lakshman, 2013) and as leaders and members of global
and multicultural teams (Dau, 2016; Zander, Mockaitis, & Butler,
2012), however biculturalism and team performance have been
largely overlooked in both the team literature and the emerging bicul-
turalism literature(Dau, 2016:49). That is so even though contempo-
rary organizations increasingly assign work to multicultural teams and
international business teams commonly work across cultures (Zander
et al., 2012).
To illuminate how multiculturalism affects individual and team
performance, we ask, how does the cross-level relationship between
multicultural team members and managers influence performance at
each level?This empirical research invokes the social identity theory
of leadership (Hogg, 2001; Hogg & van Knippenberg, 2003) to
DOI: 10.1002/tie.22175
Thunderbird Int. Bus. Rev. 2021;63:235251. wileyonlinelibrary.com/journal/tie © 2020 Wiley Periodicals LLC. 235
theorize about synergies of multicultural managers and multicultural
teams and to discover how multiculturalism among team members
and managers influences individual-level and team-level performance.
To answer the research question, we conducted two quantitative
studies using association football (soccer) data. Sport has been
accepted as a valid research context in many fields of social sciences.
For instance, it has been used to study a broad range of economics
phenomena such as the effects of migration (e.g., Allan & Moffat,
2014; Berlinschi, Schokkaert, & Swinnen, 2013), knowledge transfer
(e.g., Goodall, Kahn, & Oswald, 2011), and global economic develop-
ment convergence (e.g., Krause & Szymanski, 2019). Krause and
Szymanski argue that soccer is an ideal context to study such phe-
nomena because: First, it is a truly global activity; () Second, the ser-
vice is standardized and internationally comparable. () performance
in soccer is far more accurately measured than most other data series;
() Comparable data on this scale is simply not available for other
industries, and services in particular. Third, international soccer is by
definition very competitive, so that small differences in skills, line-ups
and preparations can have a big influence on the performance. ()
Fourth, the global nature of soccer facilitates the transfer of technol-
ogy and skills(Krause & Szymanski, 2019:2981).
We first sampled 442 individuals from 20 teams to gather individ-
ual level data of individuals' performance in teams led by monocultural
and multicultural managers. We then analyzed team-level data for
269 teams with varying percentages of multicultural members. Results
confirm that multicultural individuals performed better in teams with
multicultural managers, and teams led by multicultural managers out-
performed teams with the same percentage of multicultural players
led by monocultural managers.
We proceed as follows. First, we review the literature of multicul-
turalism and leader-follower alignment. We develop hypotheses about
how multicultural interactions affect performance of multicultural
individuals and teams. Next we explain our data, method, and models
and then present results and robustness tests. We conclude by noting
theoretical and practical implications of our results, discussing limita-
tions of this research, and suggesting future research.
2|LITERATURE REVIEW
The number of multicultural individuals is rapidly growing worldwide
and they have become an important demographic in organizations
(Furusawa & Brewster, 2015). Therefore, it should come as no sur-
prise that multicultural research is gaining momentum in international
management literature. This section outlines the theoretical and
empirical literature concerning multiculturals in organizations and
notes a gap in these studies.
Hong (2010) shows that multicultural employees succeed in mul-
tinational organizations because of the ability to refer to multiple cul-
tural information and knowledge systems due to their exposure to
multiple cultures. Brannen, Moore and Mughan (2013) proposed that
multiculturals can act as bridges across multicultural teams to reduce
the impact of faultlines. Multiculturals' greater metacognition
(Brannen, Garcia, & Thomas, 2009) enables them to act as cultural
bridges and enhance communication and trust in multicultural organi-
zations (Brannen & Thomas, 2010; Hong, 2010). Since communication,
collaboration, and trust facilitate knowledge transfer, multiculturals
enhance organizational performance (Brannen & Thomas, 2010). Mul-
ticulturals benefit multinational organizations because they span
boundaries, bridge cultures and fault lines, and stimulate innovation
and creativity (Brannen & Thomas, 2010). Fitzsimmons, Miska, and
Stahl (2011) propose three ways multicultural persons elevate team
performance: by bridging cultural fault lines, by reducing time to
implement new ideas, and by deflecting groupthink, that is, they
expand the knowledge base of their teams by bringing in unconven-
tional solutions and new ideas.
Scholarly consensus holds that multiculturals can improve organi-
zational performance. Fitzsimmons (2013) argues that plurality of
identity constitutes intra-group social and structural capital and
relates positively to actions, performance skills, and analytical skills. At
the group level outcomes, she proposes that higher identity plurality
is related to higher levels of relational social capital and higher levels
of structural social capital. At the task level of analysis, she proposes
that identity plurality is positively related to actions skills and analyti-
cal skills. Lakshman (2013) attributes multiculturals' cross-cultural
leadership skills to their attributional complexity and knowledge. He
proposes that decisions grounded in these attributes affect cross-
cultural leadership by enhancing subordinates' satisfaction, motiva-
tion, leader acceptance, and performance. In conclusion, there seemed
to be a consensus that multiculturals have the potential to contribute
positively to organizational performance.
Extensive empirical research followed these initial theoretical
foundations. Most studies focus on such antecedents and conse-
quences of bicultural competence as boundary spanning (Yagi &
Kleinberg, 2011), creativity and flexibility (Tadmor et al., 2012), cul-
tural orientation-switching (Friedman et al., 2012), cross-cultural
conflict mediation (Kiesel & Haghirian, 2012), or ethical relativism
(Hrenyk et al., 2016). Okamoto and Teo (2012) find that multicul-
turals are effective cultural mediators because they tailor behavior
to cultural frames. Barner-Rasmussen and colleagues (2014) echo
this finding and show that key cultural mediators (who can also
serve as boundary spanners) are vital organizational resources which
are difficult to imitate but few studies address how multiculturals
affect team and organizational performance, although Hong (2010)
suggests that too many multicultural team members might impair
trust. Liu (2015) proposes that bicultural competence facilitates
knowledge transfer between country of origin and country of
employment. Gillespie et al. (2010) report that upper managers in
multinational organizations are more likely to be multicultural.
Szymanski, Fitzsimmons, and Danis (2019) find that managers with
multicultural background enhance team performance, contingent on
the degree of globalization in the organization's environment. In this
study, we follow the same contingency approach to study the effect
of multicultural managers but instead of looking at the external
environment of the team, we examine the internal alignment of
leader-followers characteristics.
236 SZYMANSKI AND KALRA

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