Machiavellianism, stakeholder orientation, and support for sustainability reporting

AuthorWilliam E. Shafer,Lorenzo Lucianetti
Date01 July 2018
Published date01 July 2018
DOIhttp://doi.org/10.1111/beer.12187
ORIGINAL ARTICLE
Machiavellianism, stakeholder orientation, and support for
sustainability reporting
William E. Shafer
1
|
Lorenzo Lucianetti
2
1
Accountancy, Lingnan University, Hong
Kong, Peoples Republic of China
2
Business Administration, Department of
Management and Business Administration,
University of Chieti and Pescara, Pescara,
Italy
Correspondence
William E. Shafer, Accountancy, Lingnan
University, 8 Castle Peak Road, Tuen Mun,
NT, Hong Kong, Peoples Republic of
China.
Email: weshafer@ln.edu.hk
This study investigates the relationsamong Machiavellianism, the stakeholder orientation, and Ital-
ian managerssupport for corporate social and environmental reporting (SER). These relationships
have not previously been investigated among a sample of experienced managers but have impor-
tant implications. As anticipated, Machiavellianism had a strong negative association with the
support for SER.Machiavellianism was also negativelyrelated to the stakeholder orientation, which
in turn was positivelycorrelated with the support for SER. Supportfor the stakeholder orientation
partially mediated the association between Machiavellianism and SER. The findings advance our
understanding of the motivations for sustainability reporting by documenting that managersfun-
damental personality traits and economic ideologies are closely associated and are important
determinants of normative support for social and environmental disclosures. We further suggest
that the results support the case for mandated compliance-with-standard sustainability reports
coupled with a requirement that such reports be independently audited.
1
|
INTRODUCTION
Despite the widely publicized efforts of bodies such as the Global
Reporting Initiative (www.globalreporting.org) to promote sustainability
and social/environmentalreporting in recentdecades, the goal of attain-
ing legally mandated compliance-with-standard reporting has remained
elusive in most jurisdictions. Clearly the lack of sufficient progress
towardsthis goal is due to a complexmilieu of social,environmental,and
political factors. One suchfactor that has been periodically investigated
is the attitudes of organizational members who may influence sustain-
abilityreporting processessuch as top managersand accountants.
Indeed, for decades researchers have periodically assessed managers
attitudes towards corporate social and environmental reporting (SER) and
have often based policy prescriptions such as increased education and
regulation on such attitude assessments (e.g., Deegan & Rankin, 1999).
But relatively little effort has been made to investigate the underlying
determinants of managersattitudes from a social psychological stand-
point. As concluded by Mudrack (2007, p. 33), normative views towards
corporate social responsibility are closely tied to fundamentalpersonality
traits..., values, and thinking patterns.Thus, obtaining a more thorough
understanding of the personality traits and ideologies that influence atti-
tudes towards sustainability reporting should provide greater insights into
the potential effectiveness of various policy recommendations.
We argue that high Machiavellian managers will be more likely to
oppose prescriptive arguments in favourof sustainability reporting and
less likely to believe in the importance of corporate ethics and social
responsibility.We also anticipate that attitudestowards the importance
of corporate ethics and social responsibility will partially mediate the
relationship between Machiavellianism and support for sustainability
reporting. Surprisingly, it appears that previous studies of corporate
managers have largely ignored these issues.
We were interested in corporate social responsibility in Italy,
becausecorruption, a cultureof lawlessness,and tax evasionremain cen-
tral issuesin the country.Italy was ranked 69thon Transparency Interna-
tionalsC orruption Perceptions Index (CP I) for 2013 (www.transparency.
org/2013cpi/results,accessed 17 November2014), which puts it in one
of the lastpositions both atthe EU level and at the G20level. The ethical
behaviour of firms in their interactions with public officials, politicians,
and otherfirms appears to be evenworse, with Italy beingranked 103rd
(between Libya and Bolivia) (Global Competitiveness Report 2013
2014,2013). Corporate SERis not legally mandatedin Italy.
Our findings, based on a survey of highly experienced managers who
were involved in their companiessustainability reporting processes, gener-
ally support our expectations. The results advance knowledge in this field
by demonstrating that managersbasic personality traits and economic
ideologies are important determinants of their support for sustainability
reporting. These findings have important practical implications for efforts
to promote genuine acceptance of the goals of SER. Because Machiavel-
lianism is a deeply ingrained personality trait characterized by a relative
lack of concern for ethical issues, high Machiavellians should be relatively
resistant to influences such as moral appeals that emphasize the impor-
tance of corporate social responsibility and accountability to multiple
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V
C2018 JohnWiley & Sons Ltd wileyonlinelibrary.com/journal/beer BusinessEthics: A Eur Rev. 2018;27:2 72285.
Received:11 October 2016
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Revised: 20 February2018
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Accepted:3 April2018
DOI: 10.1111/beer.12187

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