Do assurance and assurance providers enhance COVID-related disclosures in CSR reports? An examination in the UK context

DOIhttps://doi.org/10.1108/IJAIM-01-2021-0020
Published date19 May 2021
Date19 May 2021
Pages410-428
Subject MatterAccounting & finance,Accounting/accountancy,Accounting methods/systems
AuthorKhaldoon Albitar,Habiba Al-Shaer,Mahmoud Elmarzouky
Do assurance and assurance
providers enhance COVID-related
disclosures in CSR reports? An
examination in the UK context
Khaldoon Albitar
Faculty of Business and Law, University of Portsmouth, Portsmouth, UK
Habiba Al-Shaer
Newcastle University Business School, Newcastle Upon Tyne, UK, and
Mahmoud Elmarzouky
Westminster Business School, University of Westminster, London, UK
Abstract
Purpose The COVID-19 pandemichas been adding pressures on companies to commit to theirsocial and
ethical responsibilities. Corporate social responsibility (CSR) reporting is the main tool through which
companies communicatetheir social behaviour and the need for credible information is censoriousduring the
crisis. This paper aims to measure the levelof COVID-19 disclosures in CSR reports by using an automated
textual analysistechnique based on a sample of UK companies and investigate whether the levelof disclosure
is enhancedfor companies that subject their CSR reports to an assuranceprocess.
Design/methodology/approach The study sample consists of FTSE All-share non-f‌inancial listed
companies. The authorsuse a computer-aidedtextual analysis, and we use a bag of words to capture COVID-
related informationin the CSR section of the f‌irms annual reports.
Findings The results suggest that the existence of independent external assurance is signif‌icantly and
positively associat ed with the provision of COVID-19 informati on in CSR reports. The authors also f‌ind
that when assurance is provided by Big 4 accountancy f‌irms,thedisclosureofCOVID-relatedinformation
is enhanced. Furthermore, large companies are more likely to disclose COVID-related information in their
CSR reports that are ex ternally assured from top-tier ac countancy f‌irms, suggesting that assurance could
be a burden for smaller f‌irms. Overall, the f‌indings suggest that assurance on CSR reports provides an
insurance-likeprotection that miti gates the risks and sign als the managements ethical behaviour
during the pandemic.
Practical implications The study approach helps to assess the level of corporate engagement with
COVID-19 practices and the extent of related disclosures in CSR reports based on the COVID-19 Secure
Guidelines published by the UK government. This helps to emphasise how companies engage and
communicate COVID-19-relatedinformation to stakeholders through CSR reports andensure a safe working
environment during this pandemic. Managers will need to assess the costs and benef‌its of purchasing
assuranceon CSR disclosures,giving the ethical signal that assurance sends to the market and protection that
it covers duringthe crisis.
Originality/value This paper provides a shred of unique evidence of the impact of the existence of
external assuranceand the type of assurer on the disclosure of COVID-related information in CSR reports. To
the best of authorsknowledge,no study has yet investigated the corporate disclosureon an unforeseen event
in CSR reports and therole of CSR assurance in this respect.
Keywords Assurance, Corporate social responsibility (CSR), Disclosure, COVID-19,
Textual analysis
Paper type Research paper
IJAIM
29,3
410
Received22 January 2021
Revised16 February 2021
Accepted26 February 2021
InternationalJournal of
Accounting& Information
Management
Vol.29 No. 3, 2021
pp. 410-428
© Emerald Publishing Limited
1834-7649
DOI 10.1108/IJAIM-01-2021-0020
The current issue and full text archive of this journal is available on Emerald Insight at:
https://www.emerald.com/insight/1834-7649.htm
1. Introduction
COVID-19 pandemic has had considerable economic and f‌inancial effects worldwide and is
considered the toughest challenge sincethe Great Depression (He and Harris, 2020;Goodell,
2020;Albitar et al., 2020a;Amankwah-Amoah, 2020). Managers are facing challenging
decisions regardingtheir social and ethical behaviour during the pandemic, and they need to
respond proactively to protect their employees and customers (Levy, 2020). Governments
and decision-makers worldwide have established economic and f‌inancial measures to help
companies under strain from the COVID-19 pandemic. These measures should encourage
companies to maintain ethical business practices and fulf‌il their corporate social
responsibility (CSR) commitments to all stakeholders (He and Harris, 2020). The UK
government has issued COVID-19 safety guidelines to ensure a safe working environment
(GOV.UK, 2020), and companies will need to follow these guidelines to ensure the safety of
their employees, customersand work environment. Nevertheless, companies are expectedto
disclose information related to COVID-19 prevention strategies to reduce information
asymmetry and signal theirperformance to the market. Despite the fact that these practices
are not strictly enforced, companiesprovision of COVID-related information signals their
ethical behaviourand how they operate during such a turbulent environmentdue to COVID-
19 pandemic.
Recent research investigating the effect of COVID-19 pandemic has mostly focused on
market reactions (Erdem, 2020;Mazur et al.,2020;Salisu and Vo, 2020;Hossain, 2020) and
provided theoretical perceptionsof the impact of COVID-19 pandemic on f‌inancial markets,
banking and insurance companies, CSR, auditing and government and public sector
(Goodell, 2020;Donthu and Gustafsson, 2020;Albitar et al., 2020a;He and Harris, 2020;
Levy, 2020). Other work has focusedon the impact of COVID-19 pandemic on environmental
awareness, sustainable consumption and social responsibility (Severo et al., 2020) and the
effect of environmental, social, and corporate governance (ESG) disclosures on corporate
f‌inancial performance during the COVID-19 crisis (Broadstock et al.,2020). To the best of
our knowledge, no study has yet investigated the corporate disclosure on an unforeseen
event in CSR reports andthe role of CSR assurance in this respect.
Our paper adds to the existingliterature on the external assurance of CSR reports (Cohen
and Simnett, 2015;Ballou et al.,2018;Clarkson et al., 2019;Du and Wu, 2019;Hassan et al.,
2020;Ruiz-Barbadilloand Martínez-Ferrero, 2020) and is motivated by studies that ref‌lecton
the role of CSR assurance in negative event situations. For example, Pf‌lugrath et al. (2011)
show that CSR assurance enhancescredibility of CSR reports issued after a negative event,
and Stuart et al. (2020) show that purchasing assurance on CSR reports signals
managements ethical culture and provides insurance-likeprotection from any potential
reaction to future negative incidents. The motivation of our study is to examine whether
CSR assurance choices (i.e. the purchase of assurance and assurance provider) enhance the
extent of COVID-related disclosures in CSR reports during the COVID-19 crisis. The
incentive to purchase voluntary assurance services can be framed in the context of
the signalling theory. Assurance can signal that CSR information is reliable and increases
the transparency and credibility of information (Simnett et al., 2009;Cohen and Simnett,
2015;Peters and Romi, 2015).
Due to the COVID-19 pandemic, companies face challenging decisions regarding social
performance and ethical thinking,and they need to conduct COVID prevention strategies to
protect their employees and customers (Levy, 2020;Manuel and Herron, 2020). This paper
aims to assess the degree of corporate disclosureon the COVID-19 pandemic in CSR reports
and investigate whether such disclosure is improved for companies that subject their CSR
reports to an assurance process. We contribute to the CSR assurance literature in several
COVID-related
disclosures
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