Corporate social responsibility risk and auditor–client retention

AuthorLi (Lily) Zheng Brooks,Bernard Wong‐On‐Wing,Sue Gill
DOIhttp://doi.org/10.1111/ijau.12148
Published date01 March 2019
Date01 March 2019
ORIGINAL ARTICLE
Corporate social responsibility risk and auditorclient retention
Li (Lily) Zheng Brooks
1
|Sue Gill
2
|Bernard WongOnWing
2
1
Department of Accounting Division of
International Banking and Financial Studies,
Texas A & M International University, Laredo,
Texas, USA
2
Department of Accounting College of
Business, Washington State University,
Pullman, Washington, USA
Correspondence
Li (Lily) Zheng Brooks, Department of
Accounting Division of International Banking
and Financial Studies Texas A & M
International University, Laredo, TX 78041,
USA.
Email: lily.brooks@tamiu.com
Literature suggests that firms engaging in irresponsible corporate social responsibility
(CSR) activities are more likely to increase auditor's engagement risk. Using audit firm
tenure as a continuous measure for retention decisions made by either auditors or
client firms, we find a significant and negative association between CSR risk and
auditor tenure. Moreover, when the continuous variable audit tenure is replaced with
a dichotomous variable auditor change, the likelihood of auditor change intensifies
with increases in CSR risk. These results suggest that both clients and auditors are
more likely to sever relationships when client firms exhibit high CSR risk than low
CSR risk. This study has implications for future research on audit firm tenure and audit
outcomes.
KEYWORDS
audit firm tenure, audit risk, auditor choice,business risk (auditing), client retention, corporate
social responsibility, CSR risk, engagement risk, mandatory auditor rotation, sustainability
1|INTRODUCTION
According to recent surveys conducted by the international public
accounting firm KPMG, approximately 83% in 2011 and 86% in 2013
of US top 100 firms provide corporate social responsibility (CSR) infor-
mation in standalone reports or integrated with annual financial
reports (KPMG, 2011, 2013). As the reporting and assurance of CSR
information have become mainstream among the world's largest com-
panies, a body of research has examined the impact of CSR on firms.
A number of theories posit benefits to firms undertaking positive CSR
activities (Carroll, 1979; Freeman, 1984; Jones, 1995; Kreps, 1990;
Van der Laan Smith, Adhikari, & Tondkar, 2005), whereas empirical
studies examine relationships between CSR and other corporate deci-
sions. Socially responsible firms are shown to be less likely to engage
in earnings management (Kim, Park, & Benson, 2012), more likely to
demonstrate transparent financial reporting quality (Dhaliwal, Li, Tsang,
& Yang, 2011; Dhaliwal, Radhakrishnan, Tsang, & Yang, 2012), and less
likely to pursue aggressive tax positions (Hoi, Wu, & Zhang, 2013; Lanis
& Richardson, 2012) than their less socially responsible counterparts.
CSR studies in the audit area provide evidence that irresponsible
social activities impose threats to auditors' engagement risk, resulting
in changes in auditors' actions. Specifically, studies document
relationships between irresponsible social activities and increased
audit fees (Koh & Tong, 2013). However, it is currently unclear
whether the risk related to irresponsible social activities (hereafter
referred to as CSR risk) is related to auditorclient retention deci-
sions.
1
This study examines the existence and nature of any significant
association between auditor tenure and CSR risk.
Understanding whether CSR risk is related to auditorclient reten-
tion (also referred to as auditor tenure) is important for the following
reasons. First, the nature of any significant association between auditor
tenure and CSR risk would have implications for research on the asso-
ciation between auditor tenure and audit opinions. On the one hand,
as high CSR risk has been shown to be related to lower quality financial
reporting (Dhaliwal et al., 2011; Dhaliwal et al., 2012; Kim et al., 2012)
and a greater likelihood of modified audit opinions (Koh & Tong, 2013),
to the extent that highCSRrisk firms dismiss auditors or auditors
resign from such risky clients, there would exist a mechanical positive
relationship between auditor tenure and unmodified audit opinions.
On the other hand, a mechanical negative association would be found
if highCSRrisk clients, particularly those who are more likely to man-
age earnings to meet or beat financial analyst forecasts, remain with
auditors for a longer period of time (e.g., Davis, Soo, & Trompeter,
2009). Essentially, in these scenarios, auditor tenure serves as a proxy
for earnings quality (Myers, Myers, & Omer, 2003).
Second, and related to the foregoing, understanding the sensitiv-
ity of auditorclient retention to CSR risk can help regulators and
Data Availability: Data used in this study are available from public sources iden-
tified in the article.
Received: 10 August 2015 Revised: 5 November 2018 Accepted: 6 November 2018
DOI: 10.1111/ijau.12148
Int J Audit. 2019;23:95111. © 2019 John Wiley & Sons Ltdwileyonlinelibrary.com/journal/ijau 95
standardsetters evaluate the necessity of mandatory auditor rotation
and the important factor to consider when evaluating the association
between audit firm tenure and audit outcomes. Although in the USA
the Public Company Accounting Oversight Board (PCAOB) is not cur-
rently pursuing mandatory auditor rotation at the firm level, it is an
issue that may resurface in the future, particularly as other countries
(e.g., the European Union) are still moving forward with mandating
audit firm rotation. As such, this remains a relevant issue for audit
researchers. Finally, a relationship between CSR risk and auditor ten-
ure would provide evidence of an additional factor related to
auditorclient retention decisions and the tradeoffs associated with
making this type of rational decision.
Using a panel data fixedeffects model to control for time
invariant firm characteristics that may jointly affect CSR activities
and auditorclient retention decisions and to measure auditor tenure
as the number of years the auditor has served the same client, the
natural logarithm of the number of years the auditor has served the
same client, and the annual decile rank of audit firm tenure, we find
a significant negative association between CSR risk and auditor
tenure for the sample period of 20042013. In terms of the economic
significance of our results, we find that the average auditorclient
retention year under the current voluntary regime is around 16 years
when CSR risk is at its sample median and that a one standard
deviation increase in CSR risk decreases auditor tenure by approxi-
mately 14 months.
We employ a series of robustness checks to solidify our main
results. First, we test our hypothesis using auditor turnover, rather
than length of auditor tenure. Controlling for documented determi-
nants of auditor changes, we provide evidence that the likelihood of
auditor changes increases with CSR risk when compared with firms
that do not undergo auditor switches. Thus, our initial results are also
supported when using this alternate measure of auditorclient
retention.
We also demonstrate that our results are robust to a constant
sample analysis, ruling out the possibility that the results may be an
artifact of our sample composition. Finally, we decompose CSR risk
into three of its individual components: social, environmental, and
governance, as determined by a principal component analysis on the
seven CSR dimensions. Our conclusion persists across these three fac-
tors, suggesting that the negative association between CSR risk and
auditor tenure is not driven by a single dimension of CSR.
This study's contribution to the literature is threefold. First,
evidence as to how firms' CSR risk affects auditor tenure extends
the current literature on the impact of clients' CSR activities on
auditorclient decisions in general (e.g., Koh & Tong, 2013). As such,
we complement recent studies examining auditors' behaviors related
to mitigating CSR risk through the manipulation of auditor activities
(Kim & Park, 2014) and perceptions of audit quality (Butcher, Harrison,
& Ross, 2013) on auditor tenure. Second, our results suggest that it
is important to consider CSR risk when assessing audit outcomes
(e.g., modified versus unmodified opinions) associated with auditor
tenure when interpreting results of existing US studies that investigate
the association between audit firm tenure and audit quality (Gul, Fung,
& Jaggi, 2009; Johnson, Khurana, & Reynolds, 2002; Myers et al.,
2003). Additionally, this study facilitates the identification of an
additional factor related to auditor tenure as well as highlights the
importance of considering CSR risk when conducting research on
the economic consequences and/or financial reporting outcomes of
an extended auditorclient relationship.
2|RELATED LITERATURE AND
HYPOTHESIS DEVELOPMENT
Following McWilliams and Siegel (2001), we consider positive CSR
activities to be actions on the part of firms that appear to advance
the promotion of some social good beyond the immediate interests
of the firm/shareholders and beyond legal requirements. Theories
such as stakeholder, ethical, and corporate culture posit relationships
between positive CSR activities and enhanced firm value. Stakeholder
theory explains that a firm needs the support of all of its stakeholders
in order to sustain longterm survival and success (Freeman, 1984;
Van der Laan Smith et al., 2005). Under this theory, positive CSR
activities can improve firm performance and enhance firm value (e.g.,
Mackey, Mackey, & Barney, 2007) by allowing a firm to differentiate
its products in the market (McWilliams & Siegel, 2001; Waddock &
Graves, 1997), build stronger customer relationships (Mescon &
Tilson, 1987; Varadarajan & Menon, 1988), and improve employee
productivity through improved working conditions, increased intrinsic
motivation, and employee identification with firm goals (Bewley,
1999; Campbell & Kamlani, 1997). Consequently, firms undertaking
irresponsible CSR activities may display deteriorating performance
and financial health, increasing a client firm's business risk and limiting
an auditor's future business opportunities with the client.
Ethical and corporate culture theories are similar, in that they focus
on the benefits of the rightthing to do and shared beliefs related
to doing the right thing respectively. For example, ethical theories
suggest that positive CSR activities reflect higher social conscious-
ness and better business ethics based on the aforementioned right
thing to do and/or the necessity to contribute to the good of soci-
ety by doing what is ethically correct(Carroll, 1979; Jones, 1995).
Along the same lines, corporate culture theories (e.g., Kreps, 1990)
promote the benefits of corporate responsibility as a shared belief
within a firmthe belief about the rightcourses of actions that
take into account not only economic but also social, environmen-
tal, and other externalized impacts of company actions.
Empirical studies support the notion that socially responsible firms
also behave in a more responsible manner with regard to other corpo-
rate decisions. For example, according to Kim et al. (2012), firms
engaged in positive CSR activities are less likely to engage in earnings
management than firms that are not, thus decreasing audit risk. These
socially responsible firms are therefore less likely to be subject to
Security and Exchange Commission investigations and enforcement
actions (Kim et al., 2012), which assists firms in avoiding costly
governmentimposed fines (Belkaoui, 1976; Bragdon & Marlin, 1972;
Freedman & Stagliano, 1991; Shane & Spicer, 1983; Spicer, 1978).
Consequently, auditors' exposure to risk is decreased (Godfrey,
2005; Kim, 2010). Firms undertaking positive CSR activities are also
96 BROOKS ET AL.

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