Book review

DOIhttps://doi.org/10.13169/intejcubastud.9.2.0266
Published date01 December 2017
Date01 December 2017
Pages266iv + 284-267
AuthorDaliany Jerónimo Kersh
266 BOOK REVIEWS
InternatIonal Journal of Cuban StudIeS 9.2 WInter 2017
Marc D. Perry, Negro Soy Yo: Hip Hop and Raced Citizenship in Neoliberal
Cuba (Durham, NC: Duke University Press, 2016) pb. iv + 284 pp. ISBN: 978
0 822358855
Reviewed by Daliany Jerónimo Kersh
Negro Soy is based on the hypothesis that Afro-Cubans were marginalised dur-
ing the post-Soviet economic crisis, commonly referred to as the ‘Special Period’.
By focusing on how young Afro-Cubans used hip-hop music and culture to cre-
ate an identity and space for themselves during this transitional period, this
study offers an original and encouraging interpretation of the issue of race dur-
ing the Special Period.
Although hip-hop arrived in Cuba in the mid-80s through the government’s
unlikely transition of North American songs, the re-emergence of racial inequali-
ties and racial discrimination during the Special Period served as a catalyst for the
hip-hop movement. Whereas older generations of Afro-Cuban intellectuals had
been silenced by the revolution’s promise of a raceless and classless society and
the subsequent opportunities afforded to them, market reforms and the overtly
white remittance economy from the early 1990s onwards meant that these ‘con-
ditions’ no longer applied. By observing the daily lives of the main protagonists
of the hip-hop movement, interviewing rap artists, producers and DJs and attend-
ing performances and festivals, Perry skilfully demonstrates how many young
disenfranchised Cubans, who identified as black, turned to hip-hop music and
culture as a much needed vehicle through which to voice their daily struggles and
frustrations and to construct a new politicised and racialised identity.
One of the strengths of this book is how it considers the Cuban hip-hop
movement within the context of the global hip-hop phenomenon that has
empowered African diaspora youth by offering them a strong identity of black
selfhood. Perry argues that with Cuba moving closer to the global market (I’m
not convinced by the term ‘neoliberal’ in a Cuban context) it is no coincidence
that the Cuban hip-hop movement has inserted itself into a space of black inter-
nationalism and shared struggle through creative and intellectual exchanges
with North American rappers, producers, activists and exiles. The book also
examines the complex relationship and negotiations between the hip-hop move-
ment and the Cuban state. Whereas the government initially tried to stifle these
voices of dissent, it later attempted to institutionalise the movement into national
culture by opening a Cuban Rap Agency in 2002. Perry convincingly argues it
was the popularisation of hip-hop music and its counter-narrative to a racial
utopia that created this black public sphere, rather than state paternalism.

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