Avoiding a Global Carbon Crisis: Learning from the Financial Crisis

Date01 November 2013
DOIhttp://doi.org/10.1002/tie.21581
AuthorPaul Shrivastava,Timo Busch
Published date01 November 2013
647
FEATURE ARTICLE
Published online in Wiley Online Library (wileyonlinelibrary.com)
© 2013 Wiley Periodicals, Inc. • DOI: 10.1002/tie.21581
Correspondence to: Timo Busch, School of Business, Economics and Social Science, University of Hamburg, Von-Melle-Park 9, 20146 Hamburg, Germany, 0049
40 42838-7509 (phone), timo.busch@wiso.uni-hamburg.de.
Avoiding a Global
Carbon Crisis: Learning
from the Financial
Crisis
Introduction
I
n November 2010, more than 250 global investors
representing assets of over US$15 trillion released a
statement calling on policy makers “to implement the
policies and tools needed to optimize private investments
in the low-carbon economy.”1 Why are financial mar-
kets concerned about the low-carbon economy? Achim
Steiner, executive director of the United Nations Envi-
ronment Program, answered, “In a time when climate
The global  nancial crisis originated in the subprime mortgage market in the United States in 2008
and its effects spread to all of the world’s major  nancial markets. Only governmental programs
and subsidies have prevented an outright crash of the world economy. What can the  nancial crisis
teach us about the impending carbon crisis? What is needed to move the global economy toward
sustainability, using renewable energy regimes, and low carbon consumption and production? This
paper provides a nontechnological response to these questions by highlighting six key sociocultural
lessons and suggesting two key recommendations in how to overcome the current carbon lock-in.
Firms should establish proactive climate strategies. Policymakers can facilitate this by developing
farsighted governance mechanisms and setting the right incentives and boundary conditions. We
conclude that a mix of both is required to prevent the global carbon crisis from becoming a reality.
©2013 Wiley Periodicals, Inc.
By
Paul Shrivastava
Timo Busch

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