Anticipation and reaction to going‐concern modified audit opinions by sophisticated investors

AuthorAbdullah Kumas,Marshall A. Geiger
DOIhttp://doi.org/10.1111/ijau.12135
Published date01 November 2018
Date01 November 2018
ORIGINAL ARTICLE
Anticipation and reaction to goingconcern modified audit
opinions by sophisticated investors
Marshall A. Geiger |Abdullah Kumas
Robins School of Business, University of
Richmond, Richmond, Virginia
Correspondence
Marshall A. Geiger, Robins School of Business,
University of Richmond, 1 Gateway Road,
Richmond, VA 23173.
Email: mgeiger@richmond.edu
The purpose of this paper is to examine whether institutional investors (i) anticipate a
distressed firm's receipt of a firsttime goingconcern modified audit opinion, and (ii)
react to a firsttime goingconcern modified opinion by engaging in abnormal net
selling of firm shares. Using a proprietary database of US institutional investor trades,
we find that institutional investors are net sellers of firsttime goingconcern opinion
firms beginning 6 months before the release of the report and remain net sellers
through the subsequent 3 months. We also find that the severity of the reasons audi-
tors modify their opinions is associated with increased trading activity, but only after
the opinion is publicly available. Our results support the position that an auditor's
goingconcern modified opinion is influential in the marketplace by documenting that
institutional investors anticipate this pricerelevant information and react through
increased selling. The finding of increased net selling of firms with more severe rea-
sons for report modifications provides evidence of the incremental informational
value of the wording in the modified opinion.
KEYWORDS
auditor opinions, going concern, institutional investors
1|INTRODUCTION
In this study, we examine whether institutional investors, as a group of
sophisticated investors, are able to anticipate bad news from the
company's external auditor in the form of a firsttime goingconcern
modified audit opinion (GCMO), and whether this opinion is associ-
ated with trading after its release. External auditors obtain a vast
amount of private information when conducting the audit (Beattie,
Fearnley, & Brandt, 2000; Kida, 1980), most of which is never revealed
to the public. However, in the case of a GCMO, the auditor is required
to indicate their overall doubt regarding the continued viability of the
company, along with the salient factors that have caused them to
maintain such doubt (Auditing and Assurance Standards Board
[AUASB], 2015; Blay & Geiger, 2013; Carson, Fargher, & Zhang,
2017; Carson, Ferguson, & Simnett, 2006; Public Company Account-
ing Oversight Board [PCAOB], 2015a; Xu, Carson, Fargher, & Jiang,
2013). Professional standards indicate that a GCMO is not a predic-
tion of failure. Nonetheless, it is a credible signal from the auditor
regarding the financial condition of the company and the auditor's
professional assessment of continued future viability that has the
potential to provide pricerelevant information to the market (Blay,
Geiger, & North, 2011; Carson et al., 2017; Fleak & Wilson, 1994;
Ianniello & Galloppo, 2015; Menon & Williams, 2010; Renart &
Barnes, 2013). Therefore, we examine trading around announcements
of firsttime GCMOs to determine whether institutional investors in
the US appear to anticipate this GCMO, and whether it provides addi-
tional information to these investors.
A large literature establishes the important role that the external
auditor plays in the financial markets (DeFond & Zhang, 2014; Hay,
Knechel, & Willekens, 2014). Prior research has found that an audit
by independent external auditors increases the credibility of financial
information produced and disseminated by company management
(Duréndez GómezGuillamón, 2003; Fan & Wong, 2005; Wallace,
2004), which then enables companies to reduce their overall cost of
capital (Lennox & Pittman, 2011; Minnis, 2011). In addition, prior
research finds that specific communications from external auditors
directly affect both a company's cost of capital (Karjalainen, 2011;
Ogneva, Subramanyam, & Raghunandan, 2007) and their equity price
Received: 21 November 2017 Revised: 23 March 2018 Accepted: 24 April 2018
DOI: 10.1111/ijau.12135
522 © 2018 John Wiley & Sons Ltd Int J Audit. 2018;22:522535.wileyonlinelibrary.com/journal/ijau

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