An investigation of the factors influencing cost system functionality using decision trees, support vector machines and logistic regression

Published date04 March 2019
Date04 March 2019
Pages27-55
DOIhttps://doi.org/10.1108/IJAIM-04-2017-0052
AuthorCemil Kuzey,Ali Uyar,Dursun Delen
Subject MatterAccounting & Finance,Accounting/accountancy,Accounting methods/systems
An investigation of the factors
inf‌luencing cost system
functionality using decision trees,
support vector machines and
logistic regression
Cemil Kuzey
Arthur J. Bauernfeind College of Business, Murray State University,
Murray, Kentucky, USA
Ali Uyar
La Rochelle Business School, Excelia Group, La Rochelle, France, and
Dursun Delen
Department of Management Science and Information Systems,
Spears School of Business, Oklahoma State University, Stillwater, Oklahoma, USA
Abstract
Purpose The paper aims to identify and critically analyze the factors inf‌luencing cost system
functionality (CSF) using several machine learning techniques including decision trees, support vector
machinesand logistic regression.
Design/methodology/approach The study used a self-administered survey method to collect the
necessary data from companiesconducting business in Turkey. Several prediction models are developedand
tested; a series of sensitivity analysesis performed on the developed prediction models to assess the ranked
importanceof factors/variables.
Findings Certain factors/variables inf‌luence CSF much more than others. The f‌indings of the study
suggest that utilization of management accounting practices require a functional cost system, which
is supported by a comprehensive cost data management process (i.e. acquisition, storage and
utilization).
Research limitations/implications The underlying data were collected using a questionnaire
survey; thus, it is subjectivewhich ref‌lects the perceptions of the respondents. Ideally, it is expectedto ref‌lect
the objective of the practicesof the f‌irms. Second, the authors have measured CSF it on a Yesor Nobasis
which does notallow survey respondents reply in between them; thus,it might have limited the choices of the
respondents.Third, the Likert scales adopted in the measurement of the otherconstructs might be limiting the
answers of the respondents.
Practical implications Information technology plays a very important role for the success of CSF
practices. That is, successfulimplementation of a functional cost system relies heavily on a fully integrated
informationinfrastructure capable of constantlyfeeding CSF with accurate, relevant and timelydata.
Originality/value In addition to providing evidence regarding the factors underlying CSF based on a
broad range of industries interesting f‌inding, this study also illustrates the viability of machine learning
methodsas a research framework to critically analyze domainspecif‌ic data.
Keywords Sensitivity analysis, Machine learning, Support vector machines, Predictive analytics,
Decision trees, Cost system functionality
Paper type Research paper
Cost system
functionality
27
Received28 April 2017
Revised18 July 2017
Accepted15 August 2017
InternationalJournal of
Accounting& Information
Management
Vol.27 No. 1, 2019
pp. 27-55
© Emerald Publishing Limited
1834-7649
DOI 10.1108/IJAIM-04-2017-0052
The current issue and full text archive of this journal is available on Emerald Insight at:
www.emeraldinsight.com/1834-7649.htm
1. Introduction
Increasing competition local, regionaland/or global and decreasing prof‌it margins (due
largely to competitive product/service pricing) are forcing f‌irms to use more accurate
product costing/pricing methods and to implement more sophisticated management
accounting practices (MAPs) (Chanand Suk-Yee Lee, 2003;Cardinaels et al.,2004;Uyar and
Kuzey, 2016a;Uyar and Kuzey, 2016b).To succeed, these implementations need to be based
on a carefully designed, domain specif‌ic, comprehensive (i.e. inclusive of all relevant
attributes) functional cost system within the organization. In the literature, the most
commonly cited attributes of a functionalcost system include the level of detail information
provided, the better classif‌ication of costs according to behavior, the frequency of cost
information reported, the accuracy of cost data and the extent of variances calculated
(Pizzini, 2006;Pavlatos and Paggios, 2009). Effective and comprehensive design and
execution of the cost system is a criticalinput to the management of business organizations
and, if done properly, can lead to accurate and timely managerial decisions and enhanced
f‌irm performance (Copperand Kaplan, 1992;Foong and Teruki, 2009). Indeed, a recent study
proved that internal and externalstakeholdersinformation needs affects cost systemdesign
in public organizations(Schoute and Budding, 2017).
Most of the earlier studies have used a contingency-based approach in analyzing MAPs
across various industriesand countries (Abdel-Kader and Luther, 2008;Cadez and Guilding,
2008;King et al., 2010;Albuand Albu, 2012;Christ and Burritt, 2013;Al-Sayed and Dugdale,
2016;Otley, 2016). They mainlytried to identify the contingent factors that are likely to have
a signif‌icant impact on MAPs used by the organizations. According to contingency theory,
an appropriate cost system relies heavily on the organizations specif‌ic circumstances,
which should be adaptive to the changing circumstances (Pavlatos and Paggios, 2009). In
other words, there is no unique cost system design that f‌its uniformly toall organizations or
to the same organization all the time.While the scope of a cost system is rather small/limited
for one organization, it might be quite large/comprehensive for another. For example, for a
small f‌irm, establishing an overly comprehensive functional cost system might be
unnecessary, prohibitively costly and overly luxurious. Similarly, if a f‌irm does not use
sophisticated MAPs, it may not need an extensive cost system. The wealth of f‌inancial
sources and the suff‌iciency of other capabilities of the f‌irm, as well as the organizational
needs shape the size and structureof the cost system functionality (CSF).
This study extends the relevant literature in severaldimensions. The previous literature
showed that CSF studies have usually been in unique settings. For instance, while
Cardinaels et al. (2004) and Pizzini (2006) investigated the determinants and the relevance
and usefulness of cost data in the health-care industry, Pavlatos and Paggios (2009) carried
out a study regarding the impact of contingent factors on the design of cost systems and
functionality within the hospitality industry. A recent study investigated how information
needs of decision makers impact cost system design in local municipalities (Schoute and
Budding, 2017). Studies like theseused a homogenous sample of data coming from a single-
industry, which has the potential of limiting the ability to generalize the results to a cross-
industry setting (Pizzini, 2006). To differentiate and further the extent literature, our study
used data collected from several industries to capture the factors and theirinteractions in a
cross-industry context. In addition, these prior studies recommended future research
directions to include additional variables (Pavlatos and Paggios, 2009;Pavlatos, 2012), and
to carry out similar study on a wider sample(Cohen and Kaimenaki, 2011); hence, this study
aimed to fulf‌ill that purpose by includingand operationalizing eight additional variables on
a wider sample. Finally, thisstudy used a machine learning-based analytic approach,which
is different than the traditional regression-based analysis used in most of the previous
IJAIM
27,1
28

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