Private engagement by Nordic institutional investors on environmental, social, and governance risks in global companies

AuthorLars G. Hassel,Natalia Semenova
DOIhttp://doi.org/10.1111/corg.12267
Published date01 March 2019
Date01 March 2019
ORIGINAL ARTICLE
Private engagement by Nordic institutional investors on
environmental, social, and governance risks in global companies
Natalia Semenova
1
|Lars G. Hassel
2
1
School of Business and Economics, Linnaeus
University, Växjö, Sweden
2
Department of Business and Economics
Studies, University of Gävle, Gävle, Sweden
Correspondence
Natalia Semenova, School of Business and
Economics, Linnaeus University,
Universitetsplatsen 1, SE35195 Växjö,
Sweden.
Email: natalia.semenova@lnu.se
Abstract
Research question/issue: The paper examines private engagements related to envi-
ronmental, social, and governance (ESG) incidents as a corporate governance mecha-
nism used by Nordic institutional investors to influence MSCI World companies. The
questions addressed are how an agentled collaborative engagement is carried out,
what are the characteristics of the target companies selected, and if the successful
engagements can improve ESG performance compared with preengagement and
incomplete cases.
Research findings/insights: A unique data set of 355 private engagements of a pro-
fessional agent on behalf of its Nordic clients is studied on environment, human and
labor rights, and corruption risks between 2005 and 2013. An engagement process
of the agent is described with focus on sequence and duration of actions of private
engagement dialogues before filing a resolution. Successful private engagements,
when target companies adopt the proposed ESG changes, are 27.6%. The incident
driven private engagements target companies rated with high market values and
ESG performance. ESG performance and transparency increase for succeeded
engagements in the postengagement period and relative to incomplete engagements.
Theoretical/academic implications: The paper provides empirical support for a
social movementbased influence of private engagements on target companies and
adds to the broadscale empirical literature on investor activism. In the Nordic gover-
nance setting, an agentcoordinated private engagement is seen as a social movement
that supports targeting companies with a potential for change.
Practical/policy implications: Insights are offered to actors in the value chain in
financial markets by demonstrating that successful ESG engagements have the poten-
tial to change portfolio company ESG practices.
KEYWORDS
corporate governance, active ownership, environmental, social, and governance (ESG) risks,
institutional investors, private engagement
1|INTRODUCTION
Institutional investors have become more active in the management of
environmental, social, and governance (ESG) risks of the companies in
which they invest (Eurosif, 2013; Eurosif, 2016; Gifford, 2010;
Goldstein, 2014; Gond & Piani, 2012; Kiernan, 2007; Principles for
Responsible Investment, 2016; U.S. SIF, 2016), and investor activism
on ESG issues has evolved into an important mechanism and research
topic in corporate governance (Goranova & Ryan, 2014; Sikavica, Per-
rault, & Rehbein, 2018; Thomsen & Conyon, 2012). Prior broadscale
Received: 17 January 2018 Revised: 28 September 2018 Accepted: 15 November 2018
DOI: 10.1111/corg.12267
144 © 2018 John Wiley & Sons Ltd Corp Govern Int Rev. 2019;27:144161.wileyonlinelibrary.com/journal/corg
database studies have examined investor activism on ESG issues from
different perspectives. These include filing of shareholder resolutions
(Grewal, Serafeim, & Yoon, 2016; Lee & Lounsbury, 2011; Proffitt &
Spicer, 2006; Rehbein, Logsdon, & Van Buren, 2013; Reid & Toffel,
2009; Vasi & King, 2012), exercising voting rights at annual general
meetings (AGMs; Campbell, Gillan, & Niden, 1999; Monks, Miller, &
Cook, 2004), and private engagement dialogues (Barko, Cremers, &
Renneboog, 2018; Bauer, Clark, & Viehs, 2014; Bauer, Moers, & Viehs,
2015; Dimson, Karakas, & Li, 2015; Goodman, Louche, Van
Cranenburgh, & Arenas, 2014; Hoepner, Oikonomou, Sautner, Starks,
& Zhou, 2018; Logsdon & Buren, 2009; Rehbein, Logsdon, & Van Buren,
2013). Studies in the literature claim that private engagements are a
powerful option of investor activism because of their direct impact on
where the real action typically occurs(Logsdon & Buren, 2009, p.
353; see also Goodman & Arenas, 2015; Goranova & Ryan,2014). A pri-
vate engagement is a mutual agreement between an active owner and a
target company to be involved in ongoing interactions on ESG risks
(Logsdon & Buren, 2009, p. 354). Most previous empirical research
has focused on private engagement from a withdrawal perspective
when a shareholder resolution on an ESG topic has been filed with a
poorly performing company in order to avoid a formal vote that can
cause negative publicity and damage the reputation of the company
(Bauer et al., 2015; Clark & Crawford, 2012; David, Bloom, & Hillman,
2007; Logsdon & Buren, 2009; Rehbein et al., 2013). The mainstream
of studies has examined the visible part of activism, such as the share-
holder resolution process, the responses of companies to shareholder
resolutions, the determinants of shareholder resolution withdrawals,
and the impact of withdrawn resolutions on target companies.
This paper will focus on the hidden and direct mechanism of
investor activism, namely, private engagements by institutional inves-
tors on ESG issues prior to or independent of a shareholder resolution
(Barko et al., 2018; Bauer et al., 2014; Dimson et al., 2015; Goodman
et al., 2014; Hoepner et al., 2018; Rehbein et al., 2013). Private
engagements or dialogues with the target companies are probably
widely used, but data restricted to proprietary databases on behind
thescenes interactions that take place without public knowledge have
constrained more broadscale empirical research (Gifford, 2010; Gillan
& Starks, 2003; Goranova, Abouk, Nystrom, & Ehsan, 2017; Logsdon
& Buren, 2009; Rehbein et al., 2013; Yamahaki & Frynas, 2016). The
broadscale empirical work at hand that investigates private engage-
ment with respect to ESG issues has been presented by Dimson
et al. (2015), Bauer et al. (2014), Hoepner et al. (2018), and Barko
et al. (2018). The studies normally employ data of a particular institu-
tional investor who has extended activism from traditional governance
concerns into environmental and social issues (Barko et al., 2018;
Bauer et al., 2015; Dimson et al., 2015; Hoepner et al., 2018). Evi-
dence is provided on thematic private engagements (Barko et al.,
2018; Dimson et al., 2015; Hoepner et al., 2018) primarily targeting
domestic, blacklisted companies with an objective to enhance financial
performance by making improvements in ESG practices (Bauer et al.,
2014; Dimson et al., 2015). The studies above can be extended by
considering other objectives for private investor engagements, such
as ethical considerations, reputational concerns, and incidental
breaches of social norms; by extending the studies to targeting global
companies; by considering the governance setting of the institutional
investors; and by including different ways of conducting private
engagements, such as inhouse, collaborative, or service providerled
private engagements. The existing stream of broadscale empirical
studies also seldom moves beyond the financial literature based on
rational economic agency relationships (Barko et al., 2018; Dimson
et al., 2015; Hoepner et al., 2018).
This paper introduces the following extensions to previous large
scale empirical studies. The private engagements are triggered by an
ESG incident when the company has violated social norms, for exam-
ple, UN Global Compact principles. The engagement process is led by
a professional agent in collaboration with Nordic institutional inves-
tors who are guided by the Nordic governance model rooted in a
stakeholderoriented tradition. When global companies are targeted,
legal, political, and cultural dimensions bring in additional complexity
in the engagement relation because of differences in perceptions
and implementation of ESG responsibilities in engagements across
boarders. Social movement theory is brought in to support the
hypothesis for the selection of target companies when the emphasis
is on ESG and not primarily on financial performance.
The Nordic countries feature a stakeholderoriented governance
model (Poulsen, Strand, & Thomsen, 2010; Thomsen & Conyon,
2012), which can shape the collaborative engagement tactic used by
institutional investors and the agent who acts according to their pref-
erences (Dyck, Lins, Roth, & Wagner, 2019; Hart & Zingales, 2017;
Yamahaki & Frynas, 2016). Liang and Renneboog (2017) report that
Nordic companies have the highest ESG ratings in a global perspective
to make stakeholder demands on ESG performance high on the
agenda in Nordic countries.
The purpose of the paper is, first, to describe the key sequences in
an engagement process, with special emphasis on the private, behind
thescenes dialogues. The first part defines how the private collabora-
tive engagements are actually carried out by the agent and what the
ESG dimensions and key characteristics are in the engagement
process. Univariate tests are provided for preengagement and
postengagement performance for successful, complete dialogues.
Second, based on social movement theory, the paper empirically
investigates the characteristics of the companies targeted for private
engagements and collaborative dialogues. The analysis is extended
to include company characteristics of successful engagements
and environmental, social, and corruption risk dimensions of the
aggregate ESG score. The empirical part seeks to answer the
question of what drives private engagements and whether successful
activism improves the target company's ESG practices in relation to
incomplete cases.
The remainder of this paper is organized as follows. Section 2 pro-
vides a social movement framework for the paper and reviews the
prior research on active ownership and private engagement to derive
at a hypothesis on what company characteristics are important for
the targets. The Nordic context for engagement is also presented.
Section 3 describes the engagement data and sample, presents the
model of the engagement process, and provides empirical evidence
on the characteristics and determinants of private engagements and
the preengagement and postengagement ESG performance of
successful targets in relation to cases that were not completed.
Section 4 discusses the results, and Section 5 concludes the paper.
SEMENOVA AND HASSEL 145

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