Foreign Direct Investors as Change Agents: The Swedish Firm Experience

AuthorKathy S. Fogel,Kevin K. Lee,Johanna Palmberg,Wayne Y. Lee
DOIhttp://doi.org/10.1111/corg.12035
Published date01 November 2013
Date01 November 2013
Foreign Direct Investors as Change Agents:
The Swedish Firm Experience
Kathy S. Fogel*, Kevin K. Lee, Wayne Y. Lee, and Johanna Palmberg
ABSTRACT
Manuscript Type: Empirical
Research Question: Prior studies examine corporate governance either at the f‌irm level, with limited attention paid to
societal culture and norms, or at the nation-state level, with limited attention paid to the management practices of f‌irms. In
this study we examine the impact on the corporate governance of Swedish f‌irms brought about by foreign investors. We
argue that in countries like Sweden with strong culturally embedded norms and control exercised by dominant domestic
shareholders, control-seeking foreign investors can act as agents of change to improve f‌irm performance through more
eff‌icient capital utilization and labor productivity.
Research Findings: We f‌ind that the entry of foreign equity investors over the years 1992–2008 surrounding Sweden’s
formal admission to the European Union in 1995 enhanced the f‌inancial performance of large publicly traded, domestic
owner-controlled f‌irms in Sweden. The heightened performance of Swedish f‌irms was not simply a result of cross-border
portfolio investments by institutions as the literature on shareholder activism implies. Rather, signif‌icant advancements in
f‌irm performance occurred only when an increase in voting participation by foreign direct investors was coincident with a
decrease in the excess voting power of the largest domestic shareholder, which gave foreign equity investors a critical
“voice” in the management of the f‌irm.
Theoretical Implications: Informal institutions inf‌luence corporate governance by aligning corporate goals with socially
acceptable outcomes. Corporate governance practices, if culturally embedded, cannot be easily displaced even when the
gains in economic eff‌iciency are large. Corporate owners stand to benef‌it from the maintenance of the status quo and may
not welcome radical changes that can lead to a “creative destruction” of their market power and political dominance.
Foreign portfolio investors who focus solely on cash f‌low rights of the f‌irm cannot effectivelychange decision making in the
boardroom. Foreign direct investors, who actively seek voting shares and control rights, will have the utmost potential to
effect change in corporate governance by advocating for new corporate priorities and objectives at board meetings.
Keywords: Corporate Governance, Foreign Direct Investors, Informal Institution, Business Culture
INTRODUCTION
An extensive literature on institutional economics
establishes a causal link between a country’s formal
institutions and its economic success (Acemoglu, Johnson,
& Robinson, 2001; Botero, Djankov, La Porta, &
Lopez-de-Silanes, 2004; Djankov, La Porta, Lopez-de-Silanes,
& Shleifer, 2002; La Porta, Lopez-de-Silanes, Shleifer, &
Vishny, 1998, 2000; North, 1990). A well-functioning legal
system that protects private property rights and reduces
transaction costs in arm’s-length exchanges, as well as inves-
tor protection laws that enable capital to f‌low from those
who have it to those who need it, supports the birth and
expansion of innovative f‌irms (Beck, Levine, & Loayza, 2000;
Henrekson & Johansson, 2009; Johansson, 2010; Wurgler,
2000). Disclosure and fraud deterrence encourage broad
equity market participation by external investors and
informed price discovery improves capital allocation to the
most productive f‌irms (Morck, Yeung, & Yu, 2000).
But as North (1990) observes, “informal institutions” can
play an equally important role. The tacit rules of the game –
social values, cultural norms, as well as traditions, facilitate
communication and mutual understanding in societies that
establish trust, consensus, and national/ethnic identity
among strangers. Informal constraints on behavior, which
do not take the form of legal statutes, and misconduct not
resulting in specif‌ic monetary or criminal penalties, can
nonetheless effectively shape and inf‌luence economic per-
formance and stability.1
*Address for correspondence: Kathy S. Fogel, Sam M. Walton College of Business,
University of Arkansas, Fayetteville, AR 72701, USA. Tel: +1-479-575-5301; E-mail:
kfogel@walton.uark.edu
516
Corporate Governance: An International Review, 2013, 21(6): 516–534
© 2013 John Wiley & Sons Ltd
doi:10.1111/corg.12035
In this paper, we make the case that foreign investors are
not as deeply invested in maintaining the status quo of local
host countries and can have different priorities, business
cultures, and practices that ref‌lect their home country’s
informal institutions. Cross-border investments can change
the informal rules of the game that reorients corporate gov-
ernance, and thereby, impact f‌inancial eff‌iciency and f‌irm
value. Further, globalization can decrease the cost of capital
by reducing information asymmetry and associated agency
costs; improve the f‌inancial f‌lexibility of domestic f‌irms by
increasing the pool of potential investors and f‌inancing
opportunities; and expand cross-border f‌lows of knowledge
and technology. An inf‌lux of foreign investors can be
expected to improve f‌irm performance (Oxelheim &
Randøy, 2003; Stultz, 1999).
Sweden is a unique setting for the study of corporate
governance in advanced economies. On the one hand, La
Porta et al. (1998, 2000) rank Sweden far above other coun-
tries on rule-of-law; and Durnev, Errunza, and Molchanov
(2009), rank Sweden’s transparency f‌ifth out of 69 countries.
Compared to Anglo-Saxon countries, Sweden provides rela-
tively poor minority shareholder protection (La Porta et al.,
1998, 2000). Agnblad, Berglöf, Högfeldt, and Svancar (2001)
note, however, the absence of evidence that minority share-
holders in Sweden are exploited. The def‌iciency in formal
laws that protect minority shareholders is more than offset
by high standards of legal enforcement and accounting.
On the other hand, among advanced economies, Sweden
represents an extreme case where corporate ownership and
control is highly concentrated(La Porta, Lopez-de-Silanes, &
Shleifer, 1999). Corporate law and the Swedish Corporate
Governance Code explicitly favor f‌irms with strongmajority
owners and enable private owners to establish and maintain
control of listed f‌irms through pyramidal ownership struc-
tures and dual-class shares. Many other countries, especially
in Europe, allow similar ownership structures. But few
countries permit pyramid structures, vote-differentiated
dual-class shares, and cross-holdings, to be used jointly.
Moreover, even among countries that allow dual-class
shares, the proportion of f‌irms that use dual-class shares is
higher in Sweden than any other country in Europe
(Bennedsen & Nielsen, 2004; Faccio & Lang, 2002).
External events and attenuation in economic nationalism
triggered the abolition of restrictions on foreign ownership
and an attitudinal change in legal support for control-
enhancing mechanisms. The resulting entry of foreign
equity investors over the years 1992–2008 surrounding Swe-
den’s formal admission to the European Union in 1995
improved the f‌inancialperformance of large publicly traded,
owner-controlled f‌irms in Sweden.2
The implications of our signif‌icant f‌inding are twofold. In
contrast to prior literature, cross-border investments over
this distinct 17-year sample period were not motivated by
the exceptional performance of Swedish f‌irms. On the con-
trary, the notable decline in per capita GDP and standard of
living of Sweden relative to OECD countries in the two
decades following its peak in the early 1970s ref‌lected the
underperformance of Swedish f‌irms. Signif‌icant mean
reversions in the performance of Swedish f‌irms during this
sample period – utilizing return on assets, return on equity,
and earnings per share as proxies, are inconsistent with
momentum driven, return-chasing behavior by foreign
investors.
Importantly, we show that the enhanced performance of
Swedish f‌irms was not simply a result of cross-border port-
folio investments by institutions as the literature on share-
holder activism implies. Gillan and Starks (2003) f‌ind that
foreign institutional investors play an important role in
monitoring management and prompting changes in corpo-
rate governance practices worldwide; Ferreira and Matos
(2008), that foreign institutional ownership is positively cor-
related with the value and performance of f‌irms outside of
the United States; and Aggarwal, Erel, Ferreira, and Matos
(2011), that foreign investors were able to change corporate
governance mechanisms and outcomes. These studies,
however, must contend with a signif‌icant endogeneity
issue.3Appropriate inferences about the impact of cross-
border investments by foreigners on f‌irm performance will
require satisfactory controls for self-selection bias – the
incentive of foreigners to concentrate their investments in
high performing f‌irms.
Our research design avoids the endogeneity issue entirely.
Foreign equity investors in Swedish f‌irms over this 17-year
sample period were predominantly institutional. Signif‌icant
advancements in f‌irm performance occurred only when
there was an increase in participationby foreign direct inves-
tors coincident with a decrease in the excess voting power of
the largest domestic shareholder that gave foreign equity
investors a critical “voice” in the management of the f‌irm.
Neither an increase in foreign participation nor a decrease in
excess voting power of the largest domestic shareholder
alone was suff‌icient. Further, we f‌ind that the participation of
control-seeking domestic equity investors did not appear to
have the same effect. There was no signif‌icant change in f‌irm
performance from declines in the excess voting power of the
largest domestic shareholder that resulted from an increase
in participation by control-seeking domestic investors.
Foreign direct equity investors, primarily from the United
States and the United Kingdom, can assume leading roles as
change agents in reducing the unproductive deployment of
capital and labor.
Table 1 shows a dramatic increase in foreign ownership
and voting participation in Swedish f‌irms from the early
1990s through 2008 following a deregulation of capital
markets in the 1980s and elimination of restrictions on
foreign ownership in 1992 as preconditions for its admission
into the European Union. The percentage of ownership and
voting rights declined over the 17-year sample period 1992–
2008 and, as a result, the excess voting power of the largest
domestic shareholder. There was a concurrent fall in the use
of dual-class shares by Swedish f‌irms as well.
Table 1 suggests that the large inf‌lux of foreigners may
serve as one of the possible channels to stimulate GDP
growth and a rise in overall market capitalization and equity
share issuance. Specif‌ically, Sweden experienced a greater
than average of OECD GDP per capita growth over the
period 1994–2010. Improvements in individual f‌irm perfor-
mance from the entry of foreign direct equity investors start-
ing in 1992, which preceded the admission of Sweden into
the European Union in 1995, had a positive long-term effect
on the overall economy. The reversal in Sweden’s economic
performance since 1992 was signif‌icant. Until the early
FOREIGN DIRECT INVESTORS AS CHANGE AGENTS 517
Volume 21 Number 6 November 2013© 2013 John Wiley & Sons Ltd

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